Website Title optimization Are you done?

Source: Internet
Author: User
Keywords Old Station

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Whether it's a new station or an old station site, site title is very important in the optimization of the details, a good title not only for our optimization has a good help, but also to attract our new customers, many webmaster in the site when the title does not attach importance to the site, just write one or a large number of keywords listed up, Later found that the wrong time but no way to change this is very painful, so that the site before we put our website title to make good, to avoid future trouble, today with you discuss the site title optimization ideas.

The role of a reasonable title

Keyword ranking has an impact on more than 200 items, including the title is very important, the title of the match and relevance to do a good job in the early days of keyword optimization, reasonable title can improve the relevance of the site, to increase the credibility of the search engine on the site.

Ii. Considerations for the title

1. Do not set too many keywords in the title, put too many keywords, direct will disperse the weight of the home page, the impact on the site is unfavorable, imagine an industry, if not many people in the early days of competition, if we set too many keywords in the title, once someone competes in this industry, then our title will no longer be competitive.

2. We do not put too many topics in the title, this will not only lead to the weight of our home page dispersion, while our site content will not be concentrated, resulting in the value of our page content dilution.

3. Baidu used the click Weight, the title of the user experience to do a good job is particularly important, the title of good design directly affect the stability of the keyword rankings and user clicks. When the user clicks on the first time if the title is not good, the user's second click probability is very small.

Third, the title in the end how to write

1. The title of the first page

<1> our website to have brand name, put our brand name in front, so beneficial to the user's memory so as to promote the user's two search clicks, followed by the key words easy memory, brand name to colloquial, we do not put the keyword as our brand name.

For example: Longfeng machinery-Cranes-small cranes-car cranes

<2> title resources are invaluable avoid the title of the descriptive words, such as: The largest, best, professional, recommend, buy, you'd better wait for these descriptive words, except for colloquial long tail keywords.

2. Too many keywords to do the site separately

If we have too many keywords, we will do two separate sites, so that our site in the key words in the competitiveness of the increase, and then separate the time we should pay attention to the relevance of the keyword according to the degree of relevance to the relevant degree of high points together.

3. The title of the catalogue page and the inside page develop

It's a little bit easier to notice.

1. Just put a keyword on it.

2. Title Composition structure: "Keywords (directory name, inside page name) _ Site name"

3. Do not place too many so-called Chinese participle in the title

4. Brand name in the page must be abbreviated

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