WeChat marketing's Secret

WeChat out, the industry uproar. At the same time, WeChat marketing turned out to be an attempt to sweep the world and promote the momentum of omnipotence. There are also a lot of people who want to take the lead of WeChat marketing to try their best. Also some unbelievably arrogant people also advocate that they are China's WeChat marketing combat NO.1, as people marvel. Others say that they are "the only designated WeChat service provider in the world for the UN Global Alliance for SMEs."

All of the above can be classified as cocky dog ​​robbers, do not believe it. WeChat marketing itself is not wrong, there are some mistakes is that some of the heartless people want to borrow chicken chicken eggs in the pockets. Before that, Sha Shui wrote an article entitled "Secret WeChat Marketing and Training Scam" that specifically exposed and criticized the various shady practices in the current WeChat marketing training and caused quite a lot of resonance and reaction. Today Shahe would like to talk about another topic related to WeChat marketing - how to screen WeChat marketing third-party service providers?

Sha Shui think, along with WeChat marketing training fraud another twin brother is WeChat marketing program services. In short, it is the market, especially in a variety of small QQ advertising group to help you build a platform based on WeChat micro-mall, micro-site and the WEB official website, and achieve full platform to get through, so you catch up with the wave of mobile Internet , To achieve a new leap forward and so on. Anyway, it is a series of beautiful descriptions that let you hold your breath until you are ready to make your dreams endless. In fact, these are false illusions.

Of course, everything can not be killed by a stick. You say these WeChat marketing solutions service providers to achieve membership management, WeChat marketing help? Sand feel of course! And really customized a good WeChat marketing program, based on WeChat public number to develop a matching needs WeChat marketing management background, can really improve the efficiency of member management, as well as the effect of WeChat marketing. However, currently there are not many providers of WeChat marketing solutions that have good WeChat product development capabilities, most of whom are selling dog-type products. Specifically, under the guise of WeChat marketing programs and services, you can also develop a WeChat marketing management background, but in fact you can not match your needs well and can not help you solve any problems. What is more, Developed out of the operating experience extremely poor, useless. Such as, can be classified as a liar, mainly for the purpose of collecting money, not solve the problem as the original intention.

Therefore, in the cohabitation of WeChat marketing environment, sand screening today to say that this guide is to teach you how to correctly choose WeChat platform development team, how to reduce the possibility of being cheated, hoping to be helpful. The following is a few commonly used and reliable evaluation indicators:

1, look at the office environment. Flicker WeChat platform development team, generally have their own sales staff, as much as possible to pull the customer is the principle of maximization of the inevitable choice. At this time, Sha Shui suggested friends who need to go to their office to see if they are in a formal bright and spacious office, or dwelling in a district? Is there a formal business license? This is to judge that they are Want to make a relatively long-term career, or a short-term means of earning a great reference value.

2, understand the team members structure. Not only look at the office environment, but also ask their team members work experience, structure and division of labor, before what company worked, how long did? Several development, several planning, several designers, several sales staff . If you sell a lot, or even more than developers, then you must be on guard, a liar is very likely. These basic team member structure allows you to quickly understand the team's service level and development capabilities.

3, to see the success of the demonstration effect. If it is really a powerful WeChat marketing solutions service provider, then it will certainly have a successful case for display and presentation. Specifically, this introduction must be targeted at your local, high-profile benchmarking firm with you in the industry or in different industries, and they are sure to introduce you to the world with great skill and sophistication so you can listen Understand the context. Of course, this may also be flicker, the best way is to go to his benchmarking companies to understand the next situation, such as the actual results, customer evaluation, etc., which is also an important reference indicator.

In addition, if they can cooperate with some local government agencies and assist in the development of a WeChat public service platform based on specific industries such as hospitals and schools, the relative strength is relatively dominant. For example, not long ago, Hunan Tumor Hospital developed a set of customized WeChat public platform with the help of local WeChat marketing and service team pay micro-Union, and took the lead in implementing the WeChat booking registration service in Hunan Province and Hunan Satellite TV News reports, such benchmarking is also convincing enough.

4, understand the follow-up services and fees. Finally, Sha Shui suggested that you know whether they can provide some other follow-on services and value-added services besides WeChat public platform development. If they say that as long as you participate in their WeChat marketing training can send you a set of customized micro-mall, micro-site or WeChat public platform, then it must be a liar. If they let you pay for the WeChat platform development costs, it is also recommended that you sign up for a WeChat marketing training course, then absolutely force it is a liar. The most reliable service is to help you develop WeChat public platform or micro-mall, but also to guide you how to use, to teach you some of the basic WeChat marketing methods and guidelines, it is relatively assured team.

If you follow the sand recommended by the four tracks to test, I believe you can definitely help to reduce the risk of being cheated. WeChat marketing is a feast, many people want to come in for a cup of soup. Among them are those who only want gold rush and those who want to make a career. In terms of Hunan, Sha Shui also contacted a lot of friends who did WeChat marketing services, but it was quite a mixed bag. Perhaps this guide will offend some people, but to help people or the most important, so Sha Shui will be in the "Secret WeChat marketing training scam" immediately followed by writing such an article, hoping to play a weak help.

【WRITING IN FINAL】 As mentioned above, "Payroll Alliance" (fully known as "Changsha Fire Information Technology Co., Ltd.") can enter the article as a case study because its founder is my friend and former colleague , Is fully in line with the screening guide 4 standards. I know all the hard work and dedication since he started his business. Since he left his job as a listed IT enterprise in Changsha, he saw the opportunity in WeChat and wanted to do something his own. He himself was a little famous in the electricity business community in Changsha. He started his business consulting this project and also consulted with me. I admire his courage and determination and he is pleased with some achievements he has made so far. Since Sha She dared to put pay-as-you-go case into my essay, it was certainly my confidence in the strength and service of their company that I could destroy my first name. Sha Shui also hope that the entrepreneurs who are doing WeChat marketing services are more focused on products and services and effectively solve the problems for the customers rather than trying to make quick money for them. Is for postscript.