Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall
Not long ago, in the exchange with the boss, listen to some of his memories of MIA Network Marketing in the next few months of planning, let me feel quite deep, the network has been integrated into our lives, and our main operating wedding photography to the effective use of the network era. After a lot of successful use of the network platform and its own practice of the network, summed up a number of advantages of the network platform, it is a draw, listed to share with you:
1, effective promotion of brand promotion
Perhaps now still have no idea how powerful the network crowd is, before read an article about the current situation of Internet users in China, as at the end of June 2009, China's internet users reached 338 million people, compared with the end of 2008 to increase 13.4%, internet penetration rate reached 25.5%. The growth of Internet users has continued to expand, the network penetration rate has risen steadily, and the number of times, the increase in the light is already can be shocking. With 320 million of the population of the United States as a reference, in other words, having their own network platform is equal to the opportunity to face the total number of people in the United States every day in the brand display. In recent years, many industry's wise man has grasped the network this big platform to push own enterprise brand to the new altitude, and presents "peat, peat" the upsurge. However, wedding photography This industry is also no lack of success through the network as a model, many in the country has been hot brand photography studio growth process, enough to arouse our attention to the network!
2, efforts to develop potential customer resources
At a time when many studios have tried to build a show-yard business model, smarter marketers are developing a wider range of potential client resources through the web, a way that seems to be more pronounced in these groups of photographic studios. Friends who often surf the internet will not be familiar with Taobao and other shopping sites? These sales-oriented organizations are effectively mastered the network platform, the development of a large number of potential customer resources, and thus towards success. In fact, most of the consumers choose online shopping, not fully active purchase awareness, the potential development of the network has played a role in promoting consumption. Recently observed a lot of successful implanted network marketing studio or photography studio, especially in the photo and children for the main project, they almost every day can get some do not take the initiative to shoot awareness of the customer's consultation or booking. This can be explained that in the network era, in-depth development of web site promotion work, can effectively affect some of the unconscious potential customers, and then promote consultation or sales, the ultimate goal of network marketing.
3, expand their own sales area
The network without Borders, I believe that everyone will understand this truth! Let's just leave the frontier open. At least the network can extend the influence and sales of the enterprise to the market, the boundary and even the provincial, network marketing has not been restricted by the geographical range. With the convenience of transportation, and communication between people with the frequent, regional cultural characteristics to the wedding photography industry business opportunities can not be overlooked. We can use the region's business, tourism and other peak communication during the special video photography promotion, do not let the geographical advantage wasted.
4, reduce the cost of advertising investment
Reduce the cost of advertising investment there is no doubt that the cost of building a website and promoting it is much more expensive than outdoor advertising, media advertising and operation shows. And the successful operation of network promotion, you can correspondingly reduce the cost of other promotional channels, but also to broaden the publicity area. So in a sense, website promotion can reduce the operating costs of enterprises.
5, customer feedback to support the operation of a successful website
A successful website should not only have the display and sales function, but also should have the customer feedback function. We all know that the quality of service is the life of the enterprise, then who is the most authoritative service quality of the appraiser? must be the customer we have served! Using the network to encourage customers to leave messages, can effectively get feedback on the quality of their own enterprise services. Courageous business leaders always dare to let their clients judge themselves openly, because only in this way can more effectively improve their shortcomings, so that the team to develop more powerful. In this regard, Mia impression for the client opened a dedicated Exchange and interactive forum, customers can put forward their own queries on the forum, our services have any doubts can be through the phone or forum feedback to us, for each customer comments or suggestions, Mia impression of customer service will give you a satisfactory answer.
From the above points, the author suggested that the development of the photography industry executives quickly organize their own network resources platform, set up their own corporate web site or develop their own web site operating resources. So what kind of web site can be more conducive to the development of the photographic industry? What are the conditions for a formed website? Let us use the role of swaps, standing in the customer perspective, the answer is readily available, the author according to their own knowledge of the operation of the website, give the following suggestions:
1, the network domain name is easy to remember
But also with their own business name to Echo. Many employees of the enterprise, even the boss can not skillfully state their own site domain name, how can we ask others to remember our web site?
2, the cooperation of total win to qualitative change
More successful links with other industry sites or network alliances, share customer groups, increase site click-through. See more people, opportunities will naturally increase!
3. Creative design of website
The site layout of the building to be creative, the screen should be new enough to attract the eyeball! Survey shows that netizens online browsing the average time of each page is not more than 10 seconds, if we do not have enough to catch the spectators, will inevitably lose most of the potential customers!
4, interactive communication to enhance the degree of trust
The website must have the on-line Exchange function, lets the customer have the direct message or the question. A lot of corporate websites just create a "contact us" window, thinking that this is enough. In fact, more customers do not want to choose to pick up the phone after browsing, they are more inclined to be able to directly solve the problem on this page. Therefore, it is recommended to increase the site, such as message board, online forums, text chat, online customer service and other Exchange solutions to meet customer needs, but more importantly, to a large extent, to close the relationship with customers, to eliminate the barriers of mutual trust.
5. Online Order function
The network is a kind of non-contact business form, his biggest advantage is to be able to make the transaction succeed without meeting the premise. Now many marketing web sites are embedded in a variety of payment interface, user-friendly online payment.
6, the Establishment Activity special column
Consumer psychology is a business has to study the subject, more people want to active orders can enjoy a certain preferential measures, we can in the network to meet the psychological needs of consumers. We can follow the example of KFC and other brand fast-food enterprises regularly give preferential treatment, in the site to establish a special preferential page, regular introduction of appropriate concessions, so that customers download their own printing or fill out the number to receive concessions, I believe that will play a certain role in the promotion of help, but also to a large extent to accumulate our potential customer resources!
Through the above how to develop a suitable site for their introduction, I believe that is "everything is ready, only owed the East Wind", that Dongfeng should be how to "borrow", is the category of network marketing, in fact, before I have written: Wedding photography industry Network marketing promotion. No more introductions here. After looking at those things, have you already had a clear idea to your network Operation Road, then, please quickly carry out, the network Marketing = the lasting execution Power + correct method, completes this point, believed will be able to insert the wing which helps to fly for your network marketing.
The first address of this article Chen see just Network Promotion blog: http://www.webseoer.com/wangluoyingxiao/88.html