29 hours in 9.6 million! The way and the operation of the friend Circle marketing

Source: Internet
Author: User
Keywords Friends Circle Friend Circle Marketing personal brand

At the end of December, there was a climax in the media (http://www.aliyun.com/zixun/aggregation/12783.html > Personal brand), Lo Zhenyu's second batch of "logical thinking" 20,000 fan members recruited full, Luo Fat 24 hours accounted for 8 million, plus three months ago 5 hours recorded 1.6 million, a total of 9.6 million yuan! In addition to selling eggs monthly sales of Arabic. These two cases are all around the accumulation of personal and even personal brand success.

Friend Circle Marketing What should be done? Friends Circle personal brand accumulation and sell products are complementary, others trust you to buy your products, others bought your products and more trust you.

First, the road

This "Tao" in Marketing is you used to dominate their marketing behavior of the thinking system, when your marketing thinking system is perfect, all of your marketing behavior is in your overall thinking under the help of the brand spread of the layout, the core of the road is:

1. Dissemination of personal value;

2. Personal value attraction;

3. Personal Value Exchange.

It's the same with corporate branding.

Corporate brand is a group-shaped, he was born is a variety of brand culture at random place, so people's recognition of corporate brand needs a certain process. And the individual is different, the individuality is innate, your experience, preferences, experience, personality, charm is no one can imitate, and as long as you live in the crowd, you are influential, many friends do not know to dig out their own influence, and finally only be affected by others. The most important thing is that the personal brand can be accumulated, that is, as long as you continue to spread the value of your influence will continue to increase. The core of personal value transmission is:

1. Dissemination of value life;

2. Dissemination of value circles;

3. Spread the value of dry goods.

That means that what you spread must be helpful to friends around you:

1. Your life makes friends yearning, attention;

2. Your circle makes friends eager to join, gain connections and enterprising power

3. Your dry goods are helpful to friends, such as to help friends to make money, to help friends see constellations, to help friends out the right idea (Opinion leader), to help friends long knowledge.

Think about it, you are more concerned about the majority of friends you think they are very good, you think his friends a lot, you think he can always have new ideas, new sharing triggers himself? This is the influence they naturally emit. Ps: Attention! Except for beauty, beauty is worth. So the personal brand beauty is a very first-hair advantage of OH ~

Take a closer look at yourself or a friend's circle of friends or space to say, is not all kinds of disorganized? Just like a fist punch, leading to no power at all!

The dissemination of value, the value of the attraction and the exchange of value, in order to build more valuable circles and more valuable transactions. So when you're doing personal branding, what do you do to help spread the value?

When you master the "road" of personal brand, no matter what to come out of a letter, B letter and so on marketing tools, you will be a duck in the way, all kinds of operation method at your fingertips.

In addition, in your mind system there should be a: good nouns are always on good people, so good people are domesticated into sheep, waiting for the hungry wolf to enjoy. For example: A and B chat, a said, you see, Sister Furong again in the hype, I go, she also bashful. b Think, yes, I can not do this kind of shameless hype. A and B finished each other's brainwashing, think hype this derogatory term is to people's satire, so look at Furong sister continue to hype. A year later, sister Furong out of the mobile phone, earning a lot of money, a said, you see, sister Furong unexpectedly out of the phone, really funny. A, b continue to wander in the beautiful adjective, see how good we are, do not hype. They still have no money or experience to gain.

A man of great importance has love in his heart and a ruthless hand. That's the truth. Do marketing you just see this to do you have no advantage, there is action, no skip, your time is limited, to do something meaningful!

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