An analysis of the application of Weibo marketing to wisdom

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Weibo marketing is a very hot topic in the current debate, the reason is that the number of users of Weibo has broken through 200 million, for such a large group, the effect of its marketing nature can not be underestimated, now Weibo marketing has followed the QQ marketing, become the second largest Internet marketing platform, and even now some enterprises or websites, Has put the focus of online marketing on Weibo, visible microblogging marketing is the charm, but our marketing is often hope to be able to get the attention of users, is a kind of get, but this world is no free lunch, want to have to give up, so micro-bo marketing, but also test the wisdom of the marketing staff, The following author to share!

One: Event prizes can not be less

Micro-blog marketing, such as the adoption of activities, such as the organization of a prize-winning contest, a prize essay, this time if there is no good prizes as a support, it is difficult to obtain the user's favor, the prize is a kind of homes, if this House does not have the courage to do some unintelligible prizes This kind of house often will also bring side effects, so now many of the prizes are set, are the most exciting for the eye, like now is not sincere don't disturb love sea tourism for selling point, stimulate user participation! In fact, many talent shows, but also to stimulate the prizes, otherwise these activities, is not to stimulate the enthusiasm of the user, in fact, micro-BO marketing activities, and these activities themselves are interlinked!

Second: Microblogging content to strive for excellence

In fact, the excellent level of micro-blogging content is the basis for attracting users, its microblog content is about 140 words, this is to take care of the vast number of mobile phone users, it is so, these 140 words need to contain a lot of information, these advertising information needs to be integrated into which, in general, this is more difficult than writing a lengthy article, If you can't get to the point, naturally it is difficult to get the effect of marketing, so I think, with their own hard thinking, it is better to outsource this micro-blog content, please professional planning agencies to engage in, so that through these professional institutions, so that the micro-blog content brilliant, if not the courage of this House, How to get the exquisite microblogging content?

Third: The core content of Weibo to be free to others

We engage in micro-blogging marketing by providing free platforms and information to our users, so that users can feel their sincerity, such as the site to launch what the user's useful activities, or enterprises developed the latest products, the latter some products have some shortcomings, can be received through the micro-BO platform for consultation and so on, These may not seem to let the site or enterprise to bring more users, but this good sense of service, is undoubtedly to obtain a good brand image, give up their own large amount of time and service energy, has been a good reputation and brand, this cost-effective is still very high!

Four: Share the joy, keep the sadness

Weibo is a place to develop your personality, whether for the enterprise or the website, can become their own share of the joy of the place, to the vast number of users to give their own joy, and they share their own web site to grow happy, the joy of product sales, so as to be able to more enhance their image in the microblog, And for some pessimistic topic, then need a person to taste alone, Micro Bo is through the interaction to share the happy place, only then can pass your wisdom of shed, can get more harvest!

In fact, in addition to micro-BO marketing needs to be willing to wisdom, other marketing model is also follow willing wisdom, the sky did not drop free pies, only through their own efforts, can earn more pie! This is the wisdom of Weibo marketing! Above content by www.120job.cn in Admin5, reprint please keep the URL, thank you!