Just now, Rou Sha saw an article in Intelliseek/edelman's white paper on the blog, it is the main idea in the world before the blog, public opinion is created by news, special phenomena and events, including online and offline, they attract the imagination of the masses, have been discussed, written and promoted. Public opinion is measured and determined by the dramatic growth of news clipping services, online clicks, and brand sales, before the advent of blogs, advertisers and http://www.aliyun.com/zixun/aggregation/30722.html "> PR experts on the atmosphere, timing, Content, information, and announcements are widely controlled.
But today, news and new concepts emerge quickly from a variety of online media, including blogs, and many are even completely unexpected. In most cases, news comes in the form of multimedia, including audio links, pictures, and video links. Blogs can emerge overnight, gaining attention and reputation in days or weeks without needing years .........
Blogs can help businesses win credibility in a short time. Like our recently-serviced brand network, they are the October launch of the brand site, began the Enterprise blog, now less than two months, through the blog and Third-party Blog commenting activities, has begun to win some customers, collaborators and potential customers of the attention and cooperation, a lot of relevant network of comments, in the corporate blog, On blogs and online communities, many blogs link corporate websites and blogs to talk about the topic.
Not that you build a blog, as soon as you show up, people will talk about you, it is impossible, your blog posted by the information, it must give a new feeling for people to talk about, must to win people talk about the effort must have a topic. Otherwise, you'll be out and out soon.
For example, Moon Stone Blog, November 15 launched, 18th we launched a topic: Crown Shop people how good or people less good? and Moonlight Stone general manager Lu Jianjun interview discussion ①, Ali blog home page headline, Ali wonderful broadcast in when on the recommendation, Bo traffic on the day reached more than 2000, comments nearly hundreds. At the same time, we put this topic in Taobao's sixth media community, but also attracted many Taobao shopkeepers to participate in the discussion. Corporate blog with the topic of community discussion, will accelerate the promotion of corporate blog.
Blogging is an interesting platform, and if you go into this field, you will find that it can bring everyone's views together and link comments from other blogs, and it can provide a platform for communication when someone wants to make a statement. It can bring people's talk to a new situation.
Now many companies want to build their brand awareness and reputation through the network, and blogs just can help enterprises to complete these. There may be a better way than blogging, but for now, it's the best!! It's a powerful tool, and everyone needs to keep learning and how to apply it.
Original: The study of the blog marketing of the finger-soft sand