e-mail marketing: Internet thinking subversion of traditional marketing

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Today, it is estimated that few people do not know Lei and his single-handedly built "millet" Empire legend. Millet with its high performance than well-known rivers and lakes, in the field of mobile phones, a firm occupy a place, in the domestic and Samsung, Apple and even catch up with the trend. Explore the reasons for the success of Millet, lei use the Internet thinking to do the traditional mobile phone, TV industry, in addition to the core of research and development, user maintenance and other functions, production links outsourcing, especially the most important is the sale of the network, there is no intermediate cost. In fact, e-mail marketing is also a way to face the consumer hard to compress the intermediate cost, its emergence to the traditional enterprises with "high price" to capture the people of the people to provide the possibility.

Traditional marketing potential micro, internet marketing wind

Small series before read the biography of Shi Yuzhu, the most impressive is the Shi Yuzhu's bold courage and the accurate grasp of consumer psychology, Shi Yuzhu sometimes is almost in a gamble, he a lot of loans, and then hit the funds, in CCTV, local television stations and major media on the large advertising, rolling concentrated bombing, in a very short period of time, Give consumers a very deep impression, so quickly open the market. In the Internet, before the revolutionary subversion products appear, there are a lot of enterprises do have a desperate way to achieve success, but the internet after the rise, and then take this "suicide attack" marketing means, the most deep pockets, also can not afford to toss. We must change our mind and try more on Internet marketing, especially the highly cost-effective email promotion.

Many industries, such as FMCG, electronic products, real estate and so on, marketing costs accounted for a large proportion of the cost, and as the competition intensified, high marketing costs, these companies will usually invite professional advertising companies to design, production, and then contact the various media releases, Some real estate companies to develop a big piece is decorated luxury "sales center", and some companies will employ a large number of personnel to distribute advertising leaflets everywhere. As a matter of fact, these measures are often costly, but with little success, they outweigh the gains. Why? Because first of all, you are for the majority of the audience for mandatory transmission, theoretically, everyone are likely to be converted into customers, is actually nonsense, the other party has no desire to buy even even if it is to listen to the interest of watching, is a question, mandatory indoctrination is more likely to be extremely objectionable, after all, the remote control in the hands of the audience. Second, your audience is limited, if you are local-level media release, naturally limited to one city, if the national media, the silver crashed. Again, the silver spilled out, the audience what a reaction? Finally, you should not forget that the growing, vast, both consumption and consumption of the group are young netizens. I'll tell you what the email marketing is all about.

e-mail marketing advantage is obvious

E-mail Marketing has the first accurate positioning, according to the industry's leading service providers U-mail mail mass platform staff to impart experience: usually we collect the e-mail address through a variety of ways, will ask the customer if they are willing to receive mail? The group of Mail that has been licensed, has locked customer groups, avoided extravagance and promotion conversion A number of mass mailing experiments, will eliminate some of the inactive molecules, for the product to cultivate a loyal fans.

Second, the mail marketing broke the geographical and time constraints, for the national and even the global mass mailing, instant arrival, customers can use a variety of tools to browse anytime. Importantly, mass mailing is not a dog's "meat buns", enthusiastic customers will reply to the mail, provide advice, which is important for enterprises to review marketing strategies to improve product upgrading services, but also conducive to strengthening the friendship and consolidate feelings.

Finally, the mail marketing relative to you to find a professional advertising company outsourcing, find authoritative media release, to set up a "sales center", the price is so low that even small series are ashamed to mention.

Try the industry's leading mail service provider U-mail Mail-sending platform, welcome to visit http://www.magvision.com/services.html to learn more.

If you need to pay attention to more mass mailing tips, sweep u-mail mail mass platform micro-letter: