Forum Marketing Eight "key words" to resolve business marketing puzzles

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

The micro-era has crept into our lives, this point from the subway bus stop staring at the mobile phone smirk has been seen, so micro-bo marketing, micro-film marketing and so on such fast-food marketing has flooded the entire internet, a certain kind of marketing model is not suitable for all enterprises, However, once the enterprise into a fan-style wind will always let themselves stand in the popular tail, because fashion is not used to chase, but to shape.

If you become a founder of the trend, you will always stand on the forefront of the trend of the crowd. What this era needs is a clock builder, not a time announce person with a super ability. Therefore, in the field of marketing, when a certain mode is hot, some things will start to become deserted, but who can deny the retro is also a kind of fashion?

Now standing in the micro-era, although Sina Weibo, a single big, but we have to admit that the popular list has been flooded with marketing large size, they use a variety of timing software every day to steal the original author's small ideas, when the habit became a sad, we began to lose the appeal of Weibo. But some marketing model, it is not gorgeous but the same can shape miracles, shape the classics. We thought the marketing model was gone, but it would give us a surprise every now and then! So 2009 Baidu Bar A god paste "Jia, your mother told you to go home to eat" into the forum-type marketing of the Resurrection Night, the 2010 National Day of the small holiday Xiao Yue became the whole of our talk, and mix and match van Sharp brother, 600 years no one beyond the Feng, Angel sister, and Jiuzhaigou small Lori, and so on, of course, we only see these forum events gorgeous, but can not know their commonness.

1. Title

A title worth millions, this is no exaggeration, the end of the world famous Brother Sharp, Xiao Yue months brought by more than 1 million of business value, and in its commercial value has not been excavated before the public is presented to netizens is the title of a post, when the title of tens of millions of people click, then produced value. Good Forum marketing Nature is a can let people point to open the title began. Of course, the title of the party is another, point open and keep people is two yards, Xiao Yue Month's god posted both done.

2. Picture

Most popular posts can not be separated from illustrations, Angel sister so sister Lotus so, where the object is also so, because the master out of the folk hero out of the juvenile, "Literary Emperor", "Ps Emperor", "Logic Emperor", "Truth Emperor", "Gossip Emperor", "Truth Emperor" participation let the whole incident embark on the cusp. Of course, today's micro-era is a picture can be pushed forward to the highest list. But still less than the forum to the flesh and blood has begun to have the prologue and the trailer.

3, Burst point

There is no point of the post is a dog bites people, there is a point of the post is a person bites the dog. So Xiao Yue into the best in the best, and most enterprises in the forum marketing process but can not find a burst point, but simply will advertising information a brain dumping to the search engine. Man is a kind of magical animal, if your marketing point does not touch one of his nerves, it becomes a plaster in the net sea.

4. Storytelling

Every product has an unspeakable password behind it, so Curiosity kills the cat. In Baidu launched Jia home to eat the law, NetEase launched "Beautiful collection of waste", Taobao launched "30 nights for a week to change the use of BMW", Sina Weibo celebrities around mop three vulgar stop the trend, the end of the horizon began to tell stories, OK! A story of the "Worship of the Moon legend." Why so an ordinary Tianya post title, the first day to get the home page recommended it? Aren't you curious?

5, tricksters

Marriage is the biggest mystery of the Bureau, this point since the involvement of Sancho more blurred, although marriage is the tomb of love, but Sancho always spare no effort to tomb robbers. An original Korean-style plot Leng was a Chinese-style espionage war, the American-style "more desire." Look, the crowd by many, advertising effect immediately up. It's not surprising that the sky is flying over a bird, but 100 of people suddenly look at the sky in a daze. This is a bureau, the unknown Truth of the people on the crowd, the fuse was ignited, so the more bizarre the more unreliable things will chew the head.

6. Creative

Since it is marketing, it is necessary to talk about product advertising implantation, should be reasonable and subtle implantation, so that the audience has a sense of urgency to see the outcome of the show, so high-rise Rob sofa xx House to send prizes model popular for some time. But the old marketing, the birth of a group of professional robbery specialist, not only to achieve marketing purposes, but the last one of the ads do not remember, but once inside the mix of small creative, let netizens surprised! God horse "where the Object" "Will Love Body" "Eyes thirsty body" instant let all kinds of emperor full of blood full state in situ resurrection.

7. Interactive

The seven Gu aunt eight came, next door Lao Wang, Xiao Ming, Jia Grandpa and grandma all kinds of scissors constantly confused feelings tangled, not 3p, 4p finally toward HTTP development. Snowball likes to roll more and more, the effect of the effects of the herd of sheep the butterfly effect can finally be in the forum, an alarming set of dominoes began. The role of the Navy in addition to irrigation can be sprinkled with a little farmer spring, such a thrilling marketing events to undertake the heavy task of four.

8, Vector

Blow the material to push, then seduce, finally happy. This is not a corrupt woman selling Meng patent, but also marketing tips. Everyone wants to skinflint make the whole town full of gold armour, who would like a stone stirred thousand layers of waves, the twists and turns again encounter a good, but the media is definitely not covered, want to get their favor, must have a brush to take a porcelain live. But for the media, social events, public welfare events, emotional inspiration, all kinds of events beneficial to the benefit of the media will inevitably induce media participation. Win must be multifaceted, in order to promote the participation of various groups, so the Forum event to develop into a social event, must consider the media appetite, only willing to a bowl of bird's nest soup must be able to recover a banquet.

Forum Marketing is more like a TV show, to have good ideas to tricksters, then solve the riddle of the big ending, wait until the person in which the people suddenly realized that step by step alarming, but has found that in this game, everyone is a pawn, but some people are horses, some people are cars, some people, only the benefit of the back will be and handsome. Good creative people will be amazed and sealed as a classic, and once the debunk has become a joke on the horizon.

Zhang ailing said a word, perhaps every enterprise has had such a two forum marketing, at least two. Posted ad stickers, over time, the advertisement has changed the moderator recycling station in a plaster, creative paste or "will pull the bow such as the full moon, Northwest look, shooting Day Wolf", a creative paste, creative paste did not interact without induction into the plate an orphan stickers, advertising has become a search engine home page guest.

Article first-line Ink Channel Network Marketing: www.modaopr.com, reprint please signature, more marketing information exchange please pay attention to the Ink Channel Network marketing.