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Today Tang to teach you how to use pictures to achieve marketing results, picture ads we can see many, there are body ads in life, billboards, advertising lights, the network has a site image advertising and so on these ads are designed with pictures, many companies or individuals with large prices to buy ads to put ads, such publicity way to invest in large , the effect is not very good, and netizens are not unified, the effect is not significant, so I think of a new generation of image marketing, such as the image of advertising in the community forum called Irrigation, in the group chat called Entertainment, and the network of most netizens in the world are using QQ, UC these chat software, as well as the QQ group of Internet users, whether the formal enterprise or the number of Exchange groups or network mainstream group, they will be in the chat to send a few pictures, so that can increase the group's active degree. A good picture will be high-speed reprinted to every corner of the network, but a picture of advertising will not be reproduced, so we will be reproduced in the image of advertising, this way, these pictures is tang today to say the theme-image marketing.
Picture Marketing Benefits
Small investment, good effect, no human promotion, and spread fast
Image Marketing Methods
First, the use of group chat software (Tencent QQ Group, Sina UC group) for network communication
Ii. use of community forums for advocacy
Image Marketing Design
Tools: Photoshop Fireworks
Ii. format: JPG GIF (two common types)
Third, the designer (the picture design does not have the technical request, but must have the certain skill, regarding the skill I will write below)
Image Marketing Tips
First, design skills: The network copy and paste such things have no fresh feeling, so we design the picture must have the skill, otherwise in three spreads after the change, so we design the picture in the theme prominent, let him change or delete all have lost the activity of the picture, such picture you can go to refer to Tencent QQ show. (Coca-Cola Company and Tencent Company launched the Coca-Cola series QQ show, such QQ show has product advertising nature, you can refer to, Tang here to remind you not to visit, such pictures have no transmission power, not by netizens love.) )
Second, the size of skills: this should not say, the picture is not too big, and QQ show the size of the best
Third, the dissemination of skills: when you design a dynamic picture, do not have your own publicity, there will be a lot of netizens to help you publicize, you just join the group to send a few times, and then to the forum post, so you can achieve results
Iv. Other skills: (increasing)
Image Marketing Inspiration
When you are ready, you have to consult the design inspiration, you must have seen in the network of users sent pictures, this kind of pictures are static (jpg| GIF) and dynamic (GIF) format, you can refer to the QQ expression website, this kind of website's expression picture is most popular with the Netizen and spreads the fastest picture, the active time also is relatively long, generally may reach one year long.
The network ruthless, the characters sentient beings, others ruthless, you really love, support original, big hit piracy, welcome reprint, please leave the source.
Author: Tang