How to look at a Danish domain farce

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Known as the network era "global trademark" domain name, following more and more traditional enterprises to join the ranks of network marketing and online transactions, a good domain name becomes particularly important.

When everyone in the investment, collection domain name, naturally a good domain name, will attract everyone's contention. In Europe, the highest per capita domain name in Denmark, in order to compete for a simple and easy to remember the domain name, the Danish People's Party, the Danish National Association of Civil Dancers and the Danish Refugee Council raced to the stage, staged a domain name scramble.

It is reported that the Danish People's Party, which has some influence in Denmark, often appears in the short name of DF. But the df.dk domain name was registered with the Danish Folk Dancers Association as early as 1998. Supporters of the BJP later harassed the websites that owned the domain names. When the popular dancers ' association is being sold to the PP at 10,000 CZK.

And killed a Danish refugee. The Committee also took a fancy to the domain name, and of course finally staged a domain name scramble. But the result is unexpected, because the folk dancers to sit up, they both gave up the domain name of the competition, finally df.dk will spend who home, it is difficult to conclude.

The contention for the domain name is not only the capitalist fame and vanity, but also the entrepreneurs ' money and profits. In the era of network economy, domain names are intangible assets of enterprises.

The total number of Internet domain names in the world has now exceeded 180 million, according to Warisin's first quarterly domain name Industry Report of 2009. In the first quarter, the number of country code top-level domain names (countrycodetopleveldomains,cctlds) grew to 74.1 million, up 4% from the previous quarter, up 18% from a year earlier. According to the total number of registrations,. com is still the world's most popular top-level domain, followed by. CN (China),. De (Germany), and. NET, the same ranking as the previous quarter.

In China,. com and. NET have been growing. Coupled with the rapid increase in the number of Chinese Internet users favorable conditions, the Internet brings the business opportunities to promote the traditional enterprises to embark on the network marketing, development of the road. Thus, as the Internet Data center of China Connaught Network, to remind the vast number of small and medium-sized enterprises in the registration of domain names, must consider the following considerations:

First, the name of the enterprise or individual names of Hanyu Pinyin or homophonic as the domain name

Most of the sites (such as Baidu, Sina, Sohu, Haier, etc.) have similar domain names, such a domain name helps to improve the visibility of corporate online brands, even if the enterprise does not make any publicity, its online site domain name is also very easy to be thought of. This domain name allows netizens at a glance, remember the domain name at the same time also intangible propaganda corporate image, improve the corporate visibility.

Second, use enterprise or personal English name as domain name

Generally this kind of enterprise has given the user or the Netizen to bring the brand consciousness, knew the enterprise has such English name, only then will be the domain name, otherwise may be self-defeating in China, not only has not brought the benefit to the enterprise, but lets the netizen produce boredom.

Third, use enterprise or personal name abbreviation as domain name

This kind of domain name is suitable for a long term enterprise or individual, his most direct advantage is simple and refreshing, the more famous enterprise and community has: China E-commerce network domain name for chinaeb.com.cn, Chinese consumer Association domain name cca.org.cn.

Finally, we should not register the unique brand name of other company

Generally there is no need to register other company brand names, because this may bring you some unnecessary trouble (even the lawsuit), and we face the customer, when they see such domain name, will produce disgust and distrust of psychology.

You should try to avoid URLs that are generated by CGI scripts or other dynamic pages

Sometimes, when we type the correct domain name, the address bar will have a lot of domain name suffix, which is probably because this domain name is a free domain name. This kind of domain name almost deviates from the ideal domain name two basic elements, brings the user the confusion vision, then gives the website even is the enterprise to have sentenced the death penalty.

Be cautious when registering international or regional domain names

In the International domain name (. com/.net/.org, etc.), we have to recognize their different meaning and the unspoken rules behind, general. com and. org is for business and charitable organizations,. NET is for some companies with network background, such domain name is easy to confuse. With the increasing number of different domain names, some new domain names are also rising, such as. Cc,.mobi Biz, etc. The regional domain name also becomes unusually hot (such as. aisa,.hk,.cn, etc.).

After reading China Connaught Net Reminder, I believe that enterprises in the registration has its own intention to bring the domain name to our enterprises have a new development. Denmark's a domain farce, the probability of appearing in China will be more and more high.