Network marketing of Taiji No recruit: Forum Marketing

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In an article on article marketing, I mentioned forum marketing. In this article I will further explain the forum marketing. I use Tai Chi's no recruit wins to describe forum marketing, meaning that the heart does not always want to get from the Forum members what benefits, but first from the service for members-this is the Essence of forum marketing.

I. Origins of the Forum

The origins of the forum can be traced back to Usenet. Its initial form is not a web interface. Fortunately I have used Usenet, remember at that time is to use a command multi-channel address, and then unexpectedly as a newsgroup, which has a number of categorized topics. There's a lot of valuable information, and people who can use that stuff are experts in an industry. They are all advocating freedom. So the resources within the Usenet are free. But experts are the minority, which leads to Usenet lack of mass base. The Usenet database was acquired by Google in 2001. Then Usenet decline. After that, the newsgroups, the message groups, and some of the bulletin boards were gradually transformed into current forums, and the previous shadows were visible at some university forums.

Ii. Finding relevant Forums

In traditional marketing, there is a direct customer-oriented, but also directly to business users. Although our website ultimately has to face the consumer, but we can use the Forum this intermediary to convey our idea to the user. So what forums do we use to communicate our ideas? Obviously, it is a forum related to our website. For example:

If our website is the sale of virtual host, domain name registration or to do SEO training, we naturally need to find some webmaster such as forums such as ADMIN5 forum is very good, such as professional forums need to pay for more permissions to the function. If the website is a website that provides technical information or related resources, we are looking for a forum in this industry.

Iii. learning to become an expert in the forum

The account number in the forum needs to be raised. Now there are people who specialize in this area of business. An authoritative account is extremely valuable. So how do you make your account an authoritative account? The following principles are to be followed:

1, do not send ads. It's disgusting to post ads in the forum.

2, do not weak text. Soft wen is easy to be identified by moderators, so it may be deleted, serious will be sealed.

3, do not irrigation. The so-called irrigation, is to write some meaningless short words. Thread to write some of the feelings of the subject, suggested words more than 30 words.

4, in the forum to become active users. The so-called active user means to frequently log on to the forum.

5, to be enthusiastic to answer the user's questions.

6, answer the user's question to be professional.

Do the above, the user will certainly generate trust. With trust, what can not be done? However, there will be webmaster said, that users how to find me? is the forum signature. Will the user click on my signature? On this point, I quote Zac's reply:

"As long as your posts are really welcomed by everyone, as long as you think you are professional enough enthusiastic, someone will click on the link in the signature." If you mention your product or service in your signature, someone will contact you. ”

Special note, this part of the idea stems from Zac, hereby thank you. This article is original, reprint please keep Www.4bian.info connection. Thank you!