On several profit models of educational websites

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With the continuous development of the Internet and strong, education and training sites have a very large market, but also achieved a number of people. Because the education industry is the 21st century sunrise, so a large part of the people are looking at the network. So how should education websites be profitable? The following is based on my personal experience to talk about several types of profit models of educational websites.

1, the first model: online advertising

Needless to say, this is a kind of profit model that everyone is familiar with and used to, in fact, there are many kinds of ads, such as we can advertise the Alliance, search engine advertising, advertising, some educational institutions, schools, training centers to put ads.

2, the second model: value-added services

What is value-added services? Maybe some friends are not too understanding, take us now we all know Tencent QQ has a lot of value-added services, such as QQ beautiful number rental, QQ space red diamond, blue drill What is called value-added services. about how the education Web site adds some value-added services, this will be targeted to the local and your site in general direction.

3, the third mode: Online sales of books and other learning supplies.

This I think I do not need to say anything more, if you do is the Civil Service test website, then you and the publisher or bookseller there to buy some books over, sell on the website, earn the difference, this is also a good profit model.

4, the fourth mode: Member Differentiated Services

What is the membership differentiation? For example, we also take Tencent QQ, if you pay to Tencent, become a member you will be able to enjoy a lot of different than other members of the treatment, such as can automatically change avatar and so on. Like the education of the site can also provide a number of member differentiated services, fees and charges can be free to publish a number of admissions information ads and other content. and ordinary members do not have this right. This kind of profit pattern also wants specific website specific distraction, hehe.

5, the fifth mode: Offline lectures

This is the industry's most widely recognized profit model. For example, you do is the college entrance examination of the Web site, then every year around May to host the college entrance examination lectures, the effect will be very good.

Above is I do 4 years Education class website summarizes the experience, hoped can be useful to everybody.

Shandong Art college Entrance Examination network: www.sdysgk.cn www.sdysgk.com (A5, reprint, please indicate the website)