On the four advantages of Weibo in network marketing

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

The speed at which Weibo is popular has now left many internet bosses dumbfounded, traditional SNS community dating site has obviously felt the pressure of micro-blog, can be seen in the micro-blog The amount of energy is huge, if you are able to tap the network marketing potential of Weibo, you will find that the original promotion can become so simple, Cost can become so cheap! It is micro-bo in the network marketing has five major advantages, has been many enterprises and webmaster serious concern, the following author on a simple summary of the five advantages of micro-BO marketing!

First: The low cost of micro-blogging marketing, the low threshold for mastering marketing skills

With the compression of TV advertising time, unit time advertising costs are also rising, many companies have to change the advertising strategy, many from the television media, print media began to move to the Internet, and with the emergence of micro-blog, thoroughly resolved the traditional Internet communication, greatly expanded the use of micro-blog and instant interaction, In micro-blog marketing, as long as a little time to write no more than 140 words, or edit a picture, you can form a marketing carrier, the Internet has been widely disseminated, visible microblogging marketing threshold has been greatly reduced, whether from the technical threshold or the cost threshold is so!

Second: effectively enhance corporate brand and visibility

To the enterprise, can form the instantaneous effective interaction with the user, its affinity and intimate service allows consumers to experience the feeling of God, and now many government departments have fully opened the microblogging platform, so that micro-Bo Cheng for the common people to send their voice to another important platform, whether from the change of government image or corporate image, The role of Weibo is self-evident!

Third: User and enterprise 0 distance contact, let communication everywhere

Now many enterprises are not able to achieve a great development, a very important reason is the lack of communication between enterprises and users, user feedback can not be timely response to the company's development planning, resulting in enterprise development and user demand, Now why the Microsoft operating system every time to develop a download link for many users to download the trial, and then feedback to Microsoft and then improve in a timely manner, thereby developing a very high user experience system software, and for Apple, the operating system is always hidden in the purdah, for fear of seeing strangers, So Apple system audience will be much lower, so and user communication for the enterprise is how important, and today's microblogging marketing can allow enterprises and users to set up an instant communication bridge! In order to help enterprises to obtain first-hand user feedback information, to help enterprises correctly formulate product development direction and enterprise development direction!

IV: Timely processing of information to minimize the harm

Regardless of any product or brand, there will be different negative information, when this information appears on Weibo, it is easy for the enterprise to turn these negative information into positive information, especially the negative information released by some competitors ' malicious competition, which can be dispelled through PR and negative information. Through the user's positive information to the counter to reduce these harmful information to the lowest level, it is the microblogging has this rapid feedback mechanism, can effectively reduce the risk of negative information!

It summarizes the four advantages of Weibo marketing, of course, the premise of microblogging marketing success is the need for a large number of loyal fans, these fans are your marketing corps, sword refers to, invincible, if the use of micro-Bo marketing, few fans, or fan loyalty is not high, then it is likely to become disunity, no cohesion, Thus not be able to play the micro-BO marketing four advantages! Finally, reduce the effect of micro-blog marketing! This article source: http://www.wowawowa.cn/i wow i wow A5 start, reprint please specify, thank you!