On the interaction between SEO and long tail theory

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What is the long tail theory? The long tail theory is a new idea after the network rise, in the concept before the network marketing long tail theory: Because of the cost and efficiency of the problem, most people and enterprises are focused on important things, that is, people only relationship between the heart and ignore the tail, for example: Many companies are only concerned about the so-called VIP customers, Instead of ignoring the average consumer, why? There is a 80/20 rule, usually they think that 20% of consumers will bring them 80% of the wealth, because ordinary consumers need a lot of cost but only 20% efficiency!

With the rapid development of the network, more and more people or businesses are beginning to pay attention to the tail, because the network to a variety of costs to a new level, save a lot of communication costs, then the power of the tail (ordinary consumers) began to grow up, and this efficiency than the ordinary marketing model more efficient, Then with the advent of efficient times, the general consumer power will quickly exceed the so-called VIP, will compete for ordinary consumers accounted for 80% or more, and this 80 is a long tail, of course, the efficiency of this is needless to say!

So the long tail theory and our SEO connection and how big? In fact, there has always been such a topic, the long tail theory will overturn the 28 law? Then how do we do seo to grasp this rule? From the perspective of the search engine, Is the keyword to bring us more traffic or long tail theory to bring us more efficient?

In fact, we often say that SEO needs strategy, so the long tail theory is a very very important strategy, 8630.html "> Sometimes through the long tail theory strategy may even exceed the flow of our keywords, according to my experience it is true, here for example: The key words I do is "SEO Services", then through this keyword to bring the flow is very good, but I used the long Tail theory: which to do the best SEO services, and through such a long tail to the customer into the conversion rate will be higher, the same my personal station, through the long tail theory to get more traffic than the key words, This is the charm of the long tail theory!

In our SEO process, the keyword strategy is very important, then we in the planning of keywords in the long tail of this idea to plan, the future will continue to broaden our thinking and pattern, so we in any project when the first to have this thinking, As long as this kind of thinking can often play a multiplier effect!

In fact, we often meet a lot of customers, they ask how to do a certain keyword, of course, for them they do not understand SEO in fact, then we need to analyze the problem, only in this way can achieve higher efficiency!

Long tail theory for our SEO can be said to be quite important, then if the use of this long tail theory we need to carry out a lot of practice, I have a very good long tail theory of experience, because I have been beneficiaries, good simple to share with you, I hope we can make progress together!

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