On the Network Marketing road under the great situation of Internet

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Recently participated in the friend Wui Road Zhu Weikun launched thousands of webmaster Hug Group Circle, in the rapid development of the Internet under the big situation we have not been able to fight alone. How to better provide value for the enterprise, how to better achieve the enterprise on the Internet marketing goals. This series of problems plagued the Internet practitioners, Guardian also on the current network marketing situation to do a simple analysis.

Mention network marketing, most friends think of is SEO, think of is Baidu promotion. After all, for 600 million of internet users, every day there are hundreds of millions of netizens search to find the information they need, so this piece of the market is still the most important. Even if we put forward the blog marketing, forum marketing, mail marketing, video marketing, QQ group marketing and other traditional marketing methods, but also introduced a new micro-blog marketing, micro-credit marketing, micro-video marketing, such as micro-marketing. But search engine marketing this essence of marketing model occupy market can not be ignored.

As the largest search engine company in China, Baidu a series of algorithms to upgrade the reform down, many network practitioners say that the SEO has died, speaking of the Wolf of large enterprises. Not from the level of marketing, guardian more trend in the end what is a real network marketing, enterprises How to do network marketing.

Or to everyone familiar with the search engine marketing sem For example, Baidu Encyclopedia description of SEM: Search engine marketing, English search Engine marketing translation, referred to as SEM. is based on the way users use search engines, the use of users to retrieve information as much as possible to transfer marketing information to the target users. In short, search engine marketing is based on the search engine Platform Network marketing, the use of people on the search engine dependency and use habits, when people retrieve information as much as possible to transfer marketing information to the target customers.

Search engine marketing is the basic Search engine platform Network marketing, guarding the English level is poor, these conceptual things do not want to discuss, then we can take the SEM understanding as: Search, network, I. Find me through the internet? See me on the Internet? If the basis of this level, search engine marketing is to let customers find me on the internet, see me on the Internet, then you talk about the traditional marketing model, or micro marketing, is not to say through a specific platform (such as search engines, such as micro-blog, micro-letter) Find me, know me?

If so, then network marketing becomes very simple, that is how to let users know me on the Internet. So no matter which way, in order to let the customer better know me, to build their own brand is the only way out? is the best marketing method of the brand? Tencent, Sohu, 360 and other companies from the media, Baidu hundred more from the media directly to pay the author. These signs show the importance of the brand, the future is to fight the brand.

Friends Wui Road Zhu Weikun launched thousands of webmaster Holding group circle Activities, the purpose is to let each play their own value, build personal brand, build Team brand. Just like the early days of Wui Road, I believe that each member has its own advantages, but why the enterprise is willing to work with the channel, and the company and the business cooperation. The reason is simple, because Wui Road launched a brand, launched a gimmick: real-name Network marketing. No real name not marketing.

Attention to the Internet friends have seen, no matter which platform are in the fight against spam ads, some users have been disgusted with the marketing ideas are slowly eliminated, but the brand is radical everyone. Why other people can be good to create value for enterprise marketing? Because they are strong, because they are famous. I believe many people think of this answer, the answer behind the response to what they have in the industry has been well-known. The internet does not spell the information, because the Internet is not lack of information, lack of trust. Network marketing is not, is the trust can cause marketing. And the future should be the brand marketing, we think?

This article is written by Guardian Kun, from Http://bbs.zhanyipai.net/forum-166-1.html, Exchange qq:1029079293.