Suggestions on internal optimization of medical websites

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Do the medical network almost also nearly 2 years, in this 2 years time, to oneself is a growth process, learned a lot about network operation, medical Network marketing, website optimization promotion knowledge, these knowledge are valuable. The site's SEO strategy can be divided into internal optimization and external optimization of two parts, the medical site is the case, the following to analyze the internal optimization of the medical site need to pay attention to the place.

Internal optimization of medical website

First, the medical industry has its own industry particularity, subordinate to the service industry, but also different from other service industries, I believe many friends will do for their own stations with modified keywords, such as "xxxx How to do, xxxx how much money."

Like such a keyword hospital site is more difficult to do, even if the rankings are not too good, and these words in the "Baidu Know", "Soso ask", "Baidu Bar", "39 health nets question and answer", "120ASK", "Sina love to ask" and so on the platform ranking are very good, If you want to do these keywords, you can consider the above platform to do the link! Moreover, the quality of these links is very high!

Second, the medical website keywords have the weight of the points:

Do a medical website keyword must have the weight of points, the main key words can be placed on the home page, the secondary key words to the child pages.

Third, the medical site keyword distribution rules:

1. The chain---Home: lifting the weight of the homepage and the introduction of spiders conducive to the site snapshot update.

2. Home---Sub-page: Home anchor text linked to the sub page, conducive to increase the collection.

3. Sub-page---Home: Directly put the link address, you can increase the weight of the homepage.

4. Sub-page---Subpage: increase the number of PV site, is conducive to improving the page conversion rate, improve the user experience.

External chain to increase the weight, the increase in the chain record. Keywords can be added to the local word modification

Four, the medical website links:

1. With high weight related heights station do link, such as medical portal to do links, improve the weight of the site, of course, this generally have to spend money.

2. Friendship Link Exchange, you can arrange for fixed personnel to do this work, set quantitative indicators. (through the Medical website Friendship Link Exchange Group, Friendship Link Exchange Platform Interchange)

3. Link columns can be established to provide self-service connectivity, to attract other Web site active links.

6.RSS: (NET pick), QQ bookmark, Baidu Search hidden, major medical industry navigation, the major network picking system, submit bookmarks.

V. Medical website article editing requirements:

1. The medical website article as far as possible original, the revision part has: the title, the key word, the lead, first paragraph and last paragraph. The subject of the article to make appropriate changes.

2. Reasonable allocation of keywords, the article is generally 3 keywords, density to maintain 2%-8% appropriate. The long tail words in the article can be marked in bold, highlighting the keywords.

3. The article Internal link: The purpose is to guide users to click, increase the collection, improve the depth of user clicks, the site's internal chain is to allow users more clicks on the site, an article of the chain needs to link to the article topic related articles or pages, the chain needs to achieve clear objectives, guide clear.

4. The illustrations in the article can be used to fill in the key words in the ALT attribute.

The above point of view is the personal experience of 2 years shallow, medical website promotion methods There are many, SEO is endless, learning is endless, welcome to discuss each other!

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