Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall
With the development of social economy and technology, the buyer's market is gradually formed, the sellers ' competition is very fierce, and the demand of consumers is diversified and changeable. Compared with traditional marketing, network marketing undoubtedly has the following advantages:
1. Low cost
First of all, the initial investment is small, build the enterprise website does not need to spend a large amount of investment. The cost of setting up a small virtual store on the internet includes registering a domain name, leasing a virtual host, creating a Web page, hardware and software costs, and subsequent maintenance costs. This is much cheaper than regular shop overheads, such as expensive store rents, decorating costs, utilities, business taxes and personnel costs. It is cheaper to work with ISPs or to lease virtual shops to ISPs. Secondly, the labor cost is low. Virtual stores save store operators and managers, saving a lot of market development and business sales and customer service costs, shorten the distance of the sales system.
Again, reduce the cost of inventory. The Internet is an inventory-free store, and online stores can place orders with the manufacturer after they have received a customer order, without having to display the goods for the customer's choice. So。 Stores will not increase operating costs because of the inventory, so in the price, can enhance the virtual shop to the general store competitiveness.
2. High efficiency
In the traditional way of shopping, consumers need to spend a lot of time to select, buy and pay settlement, this process is less than a few minutes, many hours, plus round-trip time, the consumption of a great deal of time and energy consumers. The pace of life in modern society is speeding up, people have less leisure time, will cherish leisure time, full enjoyment of life, so go out to buy
The frequency of things will be getting lower. and network marketing can save consumers time and energy, improve shopping efficiency.
3. Reduce link
In the traditional business model, enterprises and businesses have to come up with a large part of the funds to open up distribution channels, a large part of the profits to distributors, users have to bear the high final price. Online transactions break This limitation by making manufacturers and consumers directly connected, bypassing middlemen in traditional business models and making prices more reasonable.
4. More Convenient
Saving time and effort is another big advantage of online shopping that distinguishes it from ordinary shopping. Go to the Mall to buy things need to go out, need transportation, but also catch the wind and rain. and online shopping, regardless of size, distribution companies will send you home, saving shopping time, to provide convenience. In addition, Internet stores are particularly useful for people with disabilities, as long as they are on the internet and can go to the shops like everyone else.
5. Inventory reduction
Traditional marketing methods, enterprises in order to reduce the purchase cost, had to bulk purchase, not only Zhanya the company's liquidity and will increase the business risk. Under the network marketing way the merchant may receive the customer order, then orders to the manufacturer, realizes "the zero stock", reduces the stock pressure.
6. Personalized
The internet can be more convenient to collect information about users, thus more able to find, meet the needs of users, through the provision of information and interactive communication, can achieve one-to-one personalized services, promotional more targeted, It is easier to establish long-term good relationship with consumers. Enterprises through the network to collect the views of customers, and let customers participate in product design, development, production, for each customer to provide unique, personalized products or services, to achieve one-to-one marketing, truly to customer demand as the center. Companies can better serve customers by providing them with email boxes, free discussion areas, etc, and consulting and answering questions on the web.
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