The importance of successful network marketing competitor analysis

Now the industry more and more widely, what are people doing, whether it is in the virtual network to promote the Web site of the network marketing staff or other industry personnel, there is competition, the greater the competition, indicating that the more people engaged in the industry, the more difficult to do, and in the network Marketing, webmaster Sector competition is fierce indescribable.

In the fierce competition in the network marketing, the existence of competitors is not necessarily a bad thing, the so-called novice starting point is from the experience of the Old-Timers 1.1, so in the promotion of SEO optimization above, competitors can become their own mentors. Often good at analyzing competitors, are not far from success, as long as you work harder than the competitors, then you will surpass your opponents.

Recently, I found in the investigation, many webmasters, they are not good at analyzing competitors, general analysis from these points to start: Observe the other side of the PR, included and the chain. In fact, this information is simple and easy to get, just some http://www.aliyun.com/zixun/aggregation/8613.html "> website data." If you want to analyze your competitors in depth, these are not enough.

The following SWOT analysis of competitors:

First, strength evaluate their own strength and competitor's strength

In this process, we should fully consider the external environmental factors and internal ability factors of the competitor. The aim is to determine whether the two are in the same competitive area. If competitors do not overlap with their own areas of competition, then any movement of competitors will not have a significant impact on their own development, to avoid conflict.

Second, weakness understand their own weaknesses, strengthen competitive strength

Personal sites must be avoided in terms of hardware and software deficiencies. Through the in-depth analysis of their own resources, personnel, background, comprehensive consideration of a-class fire rock wool price, to find their own weaknesses. In the analysis of competitors, to find the strengths and weaknesses of competitors, analysis of their shortcomings, and in this direction to dig deep, to be able to achieve a comprehensive understanding of themselves.

Third, opportunity look for opportunities, the advantages of competitors as their own targets graphite composite gasket

The competitor's PR, collection and the counter chain and so on data information is worth own reference aspect, but is not the only aspect. For the network media, the user experience is very important, carefully study the competitor to the user experience to take effective way, what is worth learning, what needs to be discarded, innovative imitation will play a multiplier effect.

Iv. threat to prevent external threats, keep pace with the times and innovate

The network world is changing day by day, the marketing way is endless, slight slack, will be doomed to perdition. Sina Weibo although still can maintain its trembling leader status, but a series of event marketing, XX activities will QQ advantages and product features close combination, has greatly affected the position of Sina's boss. Therefore, only always pay attention to the industry dynamic, proactive ability to maintain a strong vitality and continuous value system, TX's breakthrough is a good proof of this reason glass wool blanket price.

As the saying goes, "the enemy, Win," the analysis of competitors is a very important link. Network marketing can not be closed behind closed doors. Only the scientific method of in-depth study of competitors, to crack the other's tricks, to achieve "in the scheme, winning", is the soldier's parents to win the operation.

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