Three strokes to teach you to do a good job on the medical website editor detonated website traffic and transformation

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The medical net arranges, the face is the patient, therefore must always put the patient's idea in the first place, like this can do a medical network to make up. Then, first into the network editor how to start, below see far SEO and everyone together under discussion.

1, data collation.

Speaking of "Data collation", I believe that we will have a certain understanding, some scattered data are regularly integrated together. This is done at the beginning of the medical net, while the most basic work. However, many introductory network editors do not value this, often eager to work, do not do a reasonable finishing process. Long time, you will find that your work is very tired. Because, in the future work, there are too many words and pictures and other data need you are collecting, so, please network editors pay attention to "data collation." So, what are the skills of data collation?

I take an eye to make an example to explain: pick out the key, classify each by one. Ophthalmology has many kinds of eye diseases and therapies, if every eye disease and treatment should be sorted out, I am afraid not a small project. Therefore, should be in accordance with their own hospital characteristics, sorting out the focus of marketing of eye disease or therapy, according to symptoms, common sense, treatment, etiology, characteristic therapy for a penny class, the condemnation, so as to give future work to lay a good foundation. For example, ophthalmology can be divided into myopia, cataract, glaucoma, strabismus, amblyopia and so on, therapy excimer laser, wavefront difference, ultrasonic emulsification and so on.

There is also a very important, is in addition to articles, basic information, eye disease introduction, doctors introduce these, but also need to organize good pictures, video and other materials, the article with a hospital watermark picture is a good way of publicity.

In short, any job is more proficient, the ability of data collation will be in the continuous practice of growth. But the basic work such as data collation, in a short time is not effective, only add up to show its strength.

2. Content editing.

Content editing is an intermediate link, which is more important and cannot be neglected. Instead of simply piling up some information together, there are a number of issues that need to be considered. The following two aspects of the title and content analysis:

Title。 Title is the main part of a website, the first sight of the viewer is the title, so we can not ignore the title. So what does the title have to achieve? At least a few short words to express the center and theme of your article, but also to attract your customers to click and browse. For example, if an article on "Myopia Surgery," the article title can be: Myopia after laser surgery to pay attention to three problems! Such titles, both express the central idea of the article and are easy to cause the patient's clicks.

Content。 For an article, if the content is clearer, the meaning is clear, it is easy for the patient to produce reading desire. So, what is a qualified article?

First, typos, other hospital names, other doctors ' names, etc. If there is a typo in the article, it will greatly reduce the patient's favor to your website. The names of other hospitals are not to mention.

Second, highlight the main points, paragraph text bold.

Third, subparagraph. An article if there is a paragraph, it will be more clear, so that readers look more organized, beautiful.

Four, pictures. If you add a picture, it will make the article illustrated, reading is also very comfortable. The picture should be reasonable in size so that it can be displayed more quickly and beautifully laid out.

3, transposition thinking.

From the patient point of view, everything is patient-centered. Your article is to the patient to see, therefore, only the patient agrees with your article, will produce the consultation quantity and the doctor quantity. If there is no recognition, then your article is meaningless. Therefore, must learn to try to figure out the patient's mind, standing in the patient's point of view to edit the article, so that our work is very good.

Well today see far SEO share so much, summed up a word, is to stand in the patient's point of view to make a fuss edit. Original article reproduced please specify the source: http://www.tjseo.org/yiliao-bianji.htm