Thunder Mall Precision Marketing and sellers to expand the new blue sea

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

"Now the threshold of the electrical business has been very high, the price war has no profit market, the flow costs more and more high, the user also aesthetic fatigue." "In the recent electrical business expert Shangxiang organization of" electric shock will "(Electric business Exchange), a number of electric business manager spit slot. For the product of the same quality 3C category of electric trader trader, the redesign of the electric business channel strategy, perhaps will be the future need to face a common problem.

The threshold of the electric dealer's road is getting taller and higher?

2012, China's E-commerce market transaction size reached 7.85 trillion yuan, an increase of 30.83%. The bright data behind, also hid a lot of tragic, heroic truth.

In the big electric business platform of the fighting, creating a day of tens of billions of transactions, further enhance the popularity of the major electric platform and industry influence, but bitter some small and medium-sized manufacturers, has entered the platform of small and medium-sized manufacturers have found that their meager profits to accompany the big electric platform to sing a play, but they did not get anything, Have not entered the electric business platform of small and medium-sized manufacturers to further see the great power of E-commerce, but the threshold of the electronic commerce has been improved, they are in and out of the wandering.

Ali, Taobao and other electric platform for E-commerce promotion, for the traditional enterprises and society, the value brought by a huge, he changed the industry's many rules, creating a lot of jobs, electric business platform to promote the development of enterprises, activating a lot of real economy. It is in this case, the traditional enterprises have gradually realized that e-commerce is the future trend of development, do not do e-commerce, in the future may be no business.

But with the growth of these electric business platform, but for many new brands, to enter the E-commerce industry, the threshold has been very high, no brand, no final pricing rights, sales prices are depressed, at the same time, but also face high marketing costs, product promotion and many other issues of risk. Coupled with the current economic environment, some enterprises generally have difficulties in capital turnover, financing difficult and so on, making the company's road to the electrical business is not easy.

Thunder Mall or become a new fulcrum

"3C digital competition is too intense, we have been looking for new opportunities." "In the 3C category of electrical merchants for many years of China's electrical business veteran, Shenzhen competition Wuzhou E-commerce Co., Ltd. founder and CEO Wang Xionghai said."

Looking around, several large flow platforms are fiercely grappling with a limited release potential. In his view, as the internet giant Thunder, with 460 million users, the user stickiness is very strong, if the Thunderbolt can fully integrate resources, the future can play a large space. It is worth mentioning that the Thunder is speeding up the layout of the mobile end, mobile phone thunderbolt, cloud-seeding products have been on line, and its technical advantages and crowd coverage is not comparable to other electric platform.

According to the Thunder Mall related responsible person, "the Thunder Mall will pass the Thunder client, the Thunder to see and the Thunder member three big product line, vigorously invests the market propaganda resources, hoped that seeks the brand customer to join in, the expectation achieves the mutually beneficial situation." ”

Recently, integrated Thunderbolt remote download of the new version of Hamidi Q5 player in the Thunderbolt Mall exclusive listing. The new version of the Hamidi Q5 based on the Thunder Cloud Acceleration Technology, the local decoding effect is better, users can download after the direct use of the player decoder to watch, enjoy the real lossless HD. Thunderbolt Mall to try this hardware + software + value-added services of the depth of custom mode, will also be 3C category of electrical business breakthrough to bring new ideas.

"Thunderbolt has become the Chinese game lovers, audio-visual entertainment crowd the largest concentration." Imagine that users are downloading high-definition movies, when the system recommends the purchase of High-definition players with remote downloads, coupled with personalized interactive communication, such precision marketing will greatly improve the turnover rate. "The owner of a Shenzhen set-top box brand is described.

Industry insiders believe that, although E-commerce virtualization transactions make transaction costs, efficiency, etc. than the traditional business model to high, but in the vast Internet ocean, how to accurately locate the audience, seize a little ephemeral died of marketing opportunities, E-commerce Enterprises are still facing a huge problem. Thunderbolt Mall backed by Thunder large data, large flow advantages, through low-cost, precision marketing model, will allow more brands to share with the power of the wealth of the feast.