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Wang Rui Tan for how to improve the speed of the network transaction, improve the conversion rate and then enhance the site's profit is very interested, so carefully studied this knowledge, Wang Rui Tan think to improve the site turnover rate of the copy writing, need to integrate four points ability:
First, break through the senses.
Break through the senses, that is, let the viewer see your Web page at the first sight is fixed, so that your copy of the "bright spot" to attract visitors to the eyeball. Enable the viewer to quickly judge your site is valuable to him, only you can provide him with what he really wants, only you can satisfy his dream, satisfy his inner desires. At this time you have broken through the viewer's senses, caught his attention, for your site's deal laid a very favorable foundation.
Second, grasp the feelings.
After you break through the senses, all you need to do is grab the viewer's feelings. The main purpose of your copy writing is to sell products, so you need to give your product a clear positioning, so that the characteristics of your products in similar products stand out in the viewer's mind to form a clear "brand positioning." For example, you are doing whitening products, mainly collagen whitening, so you need to mainly introduce the advantages of collagen whitening, so that viewers in the hearts of the formation of a new location-collagen whitening. The purpose of this is to make your product in the viewer's heart formed the best positioning, so that he has a sense of belonging to your products, affecting his next decision.
Third, rational judgment.
After capturing the viewer's feelings, the viewer needs to make a rational judgment on whether to buy your product. How to dispel the doubts in the viewer's mind so that he can trust your product and make a final purchase decision? At this point you need to pass a large number of customer certification, prove that your product is trustworthy, choose you is his no regrets choice.
Iv. urging action.
After the viewer has made a rational judgment, you need to make a final effort before deciding on the final deal. At the time of the deal, you have to make 0 of the risk of commitment, so that consumers do not have to worry about, payment to make consumers feel very convenient to pay, you always have to remember that you have to do more, so that consumers do the less the better; and in the final promise, your product can bring him more value and benefits. In this way in your step-by-step direction, the deal this one foot, you play a very successful, that is, completed your ultimate goal-deal.
In your copy writing can grasp the above four points, and the four points of mastery, I believe your site turnover rate will be greatly improved. Above is Wang Rui tan for how to improve the website turnover rate--copy writing of humble opinion, there are interested in this aspect of the problem, welcome Ga Wing Tan qq:1643615132, we can study together for the ideal and struggle.