Weibo marketing or new trend Dongguan was born the first micro-blog owner

New Express reporter Lin Yu/map from the shop head to the exhibition, from the line down to the line, the auto market marketing repeatedly see new.　　Yesterday, the reporter from Wanjiangkung Buick learned that to micro-Bo as the carrier of the new marketing model is the first Dongguan automobile market, because of its rapid transmission of information, broad coverage, interactive and strong characteristics, attracted a lot of netizens attention, and successfully led the actual deal. Micro Bo car to avoid a momentary impulse "never thought to Wanjiang to buy a car, all this is a micro-blog matchmaking." "Dongguan first through micro-blog car Song Caijun told reporters, before he went to a number of car dealers to understand the market, although the knowledge of the past few months, but has been slow to resolve." "Later, inadvertently browsing the official microblogging of Wanjiangkung Buick, after several contacts, the final purchase of Excelle." "For the opening of official microblogging, Wanjiangkung Buick Market Commissioner Kangshi introduced, microblogging information and the usual network to promote the basic synchronization, the main content of models, activities, preferential information and image publicity.　　Its advantage lies in the autonomy, the control is strong, the first time publishes each kind of enterprise promotion information, simultaneously facilitates the customer consultation and the solution customer doubt. The reporter found that the majority of the people of Weibo marketing new model is quite agreeable. "As long as the fans, not affect the work, but also in time to learn firsthand information."　　"A security company director Zhou said that there is no need to worry about the sales staff call" harassment "to avoid the impulse to buy cars. Fierce competition forced marketing innovation in recent years, with the rapid rise of the domestic automobile market, competition has become increasingly fierce, in order to ensure market share, improve reception and sales, business in marketing innovation is painstaking. For a time, special car, big gift package, group purchase, self-driving tour, a dollar package card and other various marketing techniques repeatedly seen in the newspapers. "Now the market competition is very fierce, so we need to continue to dig and find new business opportunities, and marketing innovation is to create business opportunities, a major way." In doing good shop head, auto Show, group buying and other conventional sales methods, we must further broaden the sales channels, so as to win a place in the brutal competition.　　Wanjiangkung Buick General manager Liu Shaokong said.　　Hippocampus car Dongguan dealer Wu Shijin also said that the current market competition is an indisputable fact, this requires businesses to do regular sales work, broaden marketing channels, such as QQ, blog, Weibo is a good way to sell. Weibo marketing or new trends in this highly developed era of information, more and more businessmen into the tide of information.　　Among them, network marketing is changing and influencing the traditional marketing form and the pattern gradually because it is not limited by time and space. "Online marketing for enterprises, improve the opportunity to contact customers, reduce operating costs, greatly improve the efficiency."　　Liu Shaokong said that Weibo is a more effective marketing carrier, compared to the previous single release information platform, its biggest feature is the interaction is strong, car dealers and customers on the Internet communication barriers can be reduced to the lowest point. According to the reporter observes, many car dealers to micro Bo marketing quite agree, even already quietly shot. Wu ShiKam said, although micro-bo marketing is a new model, hippocampus car is not far behind, has opened a network of micro-Bo sales platform to accept public consultation. FAW Mazda Dongguan Dealers Zhong said, micro-bo is a new medium, its spread of concern relatively long, coupled with mobile phones, ipads and other information tools have been very common, anytime and anywhere to understand the auto market, the proportion of its concern is bound to become more and more high, is expected to be a new trend in the future Share to: