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Weibo, from birth to the present has been a concern, but with the rise of micro-letters, microblogging activity seems to have dropped. However, the future development of micro-credit and micro-blog, has been the topic of Internet attention, from a macro perspective, Weibo has a media attribute, suitable for the spread of brand value. and micro-letter more social attributes, more suitable for word-of-mouth marketing.
In the end micro-Bo and micro-letter will go, now we may not know, the Internet after each super products show up, Fengfengguangguang for a period of time is essential, such as group buying, 2011 dazzling period, in 2012, the labor period, 2013 years of stable period!
Micro-blog, in today's real change in people's lives, change the way people get information, everyone is a journalist, everyone is information source. But fans have always been a lot of Twitter users in the heart of a pain.
Interaction, for Internet products, whether online or offline, are the most important. Everyone wants to be concerned and everyone wants to be exchanged. The author of Du Zijian, a social marketing researcher, on March 4, 2013 19 o'clock 16, but in the most common way, the value of their own micro-blog reflected in some of its micro-blog content is: "Powder three" you pay attention to my fans, in order to increase the growth of your fans, please in my post. Powder Three ", that is," attention "thread in your upstairs three people---------------I hope you each other powder, increase their number of fans. (Can repeat "powder three down"), look at its mutual powder power!
As of March 5, 2013 23:34, Weibo forwarding reached 20,759 times, comments reached 184,812 times, praised 468 times. From the Du Zijian I know, in the 13:28 P.M. today, the forwarding of this post is about to reach the 100,000 mark, in the evening 22:03, the forwarding of this post is about to break the 200,000 mark. As at 10 o'clock March 6, it has been forwarded 21,966 times, commented 212,626 times, and was praised 494 times.
And the Shangxiang of the first person known as electric Shang, after seeing Du Zijian this micro-blog, on March 4, 22:35 to issue a micro-blog, the content is as follows: recent micro-blog activity dropped a lot, just saw the old du did a game of online powder, think it is fun, in the field of electrical parody imitation: only for the electric business people, Think of themselves as electric businessmen, in this micro-blog comment on the "mutual powder", the people behind the comments on the 10 people, so the comments of the people each increased by 10 electricity business people's live powder.
As of March 5, 2013 23:34, Weibo forwarding reached 1454 times, comments reached 9,261 times, praised 36 times. To participate in the activities of the outstanding electrical business peers, Shangxiang strongly on the microblog recommended, the effect is very obvious. As of March 6 10 o'clock, it has been forwarded 1510, commented 9,859 times and was praised 39 times.
Comparing two tweets, Shangxiang this "mutual powder" microblogging comment is about 7 times times the number of forwarding, and Du Zijian this "mutual powder" microblogging, comments and fans are almost 1:1 of the relationship. From the correlation, it can be learned that microblogging users to forward this micro-blog is more conducive to the dissemination of content, only comments limited the scope of the spread. At the same time query large v forwarding and non-large v forwarding, learned that Shangxiang this micro-blog by large v forwarding greater than Du Zijian, Du Zijian in the non-certified micro-Blog forwarding more influential.
From the dissemination point of view, Du Zijian in micro-bo mutual powder This micro-blog more communication and interactivity, the reason may be: 1, compared to the electric business industry, social marketing by the Internet practitioners concerned, the scope is relatively wide. 2, compared to the number of fans, Du Zi built a fan of 310,000, Shangxiang has 120,000 fans, fans are relatively 2.5 times times the relationship between the witness more powerful effect. 3, may be the first one to eat crabs, always get more attention and support!
Whether it's a plus V or a Twitter user with no V, there's a lot of fun, and a few Twitter users have a 56-minute fan increase, and one day there are more than 800 Twitter followers, and these fans are real and active. Through a well-known platform, in a specific region, can communicate with each other to learn, it is not a kind of happiness?
Why is a micro-blog, it will cause such a large spread effect? Mutual powder, is the microblogging novice most need to do one thing, is also the most effective way to get fans. However, with the development of micro-bo, online mutual powder, so many people angry, because there are too many people cheat powder. Du Zijian, the first microblogging user, a Twitter-driven Sina Weibo, knows how important it is for everyone to be truly effective and active. With its own micro-bo influence, to point Drive line, to line-driven surface, to achieve the outbreak. In fact, for large v users, can also be a fan of their own well-being, but also better to spread out their own, followed by more users to find like-minded Weibo.
Participate in mutual pink fan confession:
@cakeok Liu Yongxie: "The requirements of marketing planning from the mutual powder" 1, participate in the activities can be benefited! 2, to meet a group of people's emotional or behavioral appeal 3, only to do simple things or operations can get 4, as long as the continued benefit. 5. The more he publicized, the more he got.
@ Ho Dongsheng Alex: It's going to be over! Gong Total this platform's value in this game performance is incisively and vividly, fan focus, fine, Micro Bo in a long time not so impulsive game, I can not help back a few consecutive.
@ William A: This "mutual powder" at least 3 questions: ① You pay more, the more harvest; ② Others powder you you do not powder others, this is your character has a problem; you powder others have not had time to powder you abuse, this is your EQ has a problem; ③ the most important thing is that du Teacher's microblog marketing is indeed a little boundless #!