"Godfather of Internet Marketing" Tan Ren Shanghai Sermon
Source: Internet
Author: User
KeywordsInternet marketing Godfather
It times reporter Raijin He played the advertising language "unstoppable Temptation", had let the Shanghai people up in the middle of the night to buy the sky Bully table, the Sea Bully table; he planned the advertising language "do women very well", so that "3-source Beauty cream" into the university marketing professional textbooks. When he was a professional manager, every company he handled had created one of the most famous brands in the same industry. He is Tan Ren. Today's Tan Ren has already joined the Internet, in E-commerce (Electric business channel) field training more than 8,000 enterprises, he was the domestic SME home "network marketing godfather." A few days ago Tan Ren in Shanghai for 300 entrepreneurs to give a speech, preach network marketing-miss the Internet, you miss is not an opportunity, but an era! Either E-commerce, or no business Tan Ren is the evangelist of E-commerce, but for the past two years, the Government of the phenomenon of the scramble for MA, but very disagree. He has in the dialogue with the Guangdong provincial party secretary Wang Yang, for the first time, said: "Guangdong to develop E-commerce," rather than ask a Ma Yun, to cultivate a number of their own. "Tan Ren respected Ma Yun, but think that Alibaba equivalent to E-commerce is completely put the cart before the horse." "Alibaba has a more than 3 billion annual income and 700 million profit, and it doesn't make much sense to compete for such a business." It's like an industrial steam engine, and it doesn't matter who makes the steam engine, but the whole industry knows how to use the steam engine for the industrial revolution. "In the concept of Tan Ren, the development of E-commerce is not to introduce or create several network enterprises, but to let traditional enterprises understand that network marketing is the future survival and development of the key issues, know how to skillfully use Alibaba business-to-business and Taobao platform, Baidu keyword search, netease mail marketing, Sina blog marketing, Tencent QQ Group marketing and so on to find business, know how to use the network marketing thinking to transform the operation of the enterprise process. "Whether we want to or not, like not, whether we will, we must enter the Internet, for every business, the future is either E-commerce, or no business to do, this is an indisputable fact." Tan Ren to the Shanghai entrepreneur. Millions of orders, no need to ask for a meal Tan Ren has a lot of "Midas" story. Guangdong Huizhou has a small enterprise specifically for foreign custom Christmas tree decoration ball, in Alibaba cast 60,000 yuan registration, but did not receive an order from the Internet, the boss in front of Tan Ren scold Ma is a liar. Tan Ren taught him the simplest way to add the company's product to the Christmas glass ball from Glassbal to Glassbal, Glass-bal, because American English, British English, old-school English, the expression of the balls are not the same, and online search may not be able to identify. As a result of this change, immediately received foreign orders. Many companies believe that network marketing is to pay Baidu to buy search keywords, Alibaba to pay for registration, Tan Ren said, they do not know, in addition to Alibaba, China has a large number of business-to-business enterprises can be free to use, Baidu 90% of the Set keyword without paying. According to Tan Ren's guidance, Shenzhen wide Vision Company setA number of keywords in Baidu, Google's search rankings into the top five, which received a number of customer business, including HP, such as the world's top 500. But the company did not to Baidu, Google paid a penny, complete "empty gloves White Wolf." Shanghai Haina is a wall greening project company, after the establishment of the company's website has never been customers from the website business, the president of the naked on the Tan Ren after the training of the website after the revision, 3 months to receive a sum of 5 million yuan, after the online orders continue. Naked, who had already set up a branch in the country, has completely dismissed the idea, because the site has brought them plenty of client resources. Naked told reporters: "Through the website, some millions of engineering orders, the company has not even a meal to be done, which in the past completely unimaginable." "E-commerce is an inevitable trend, but Tan Ren said that if the small and medium-sized enterprises to build a website, buy a search keyword will have business to find the door, that is waiting for." Network Marketing is a method, who grasps the method, who can surpass rivals in the market competition.
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