How to optimize keywords and how to develop keywords in new website

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Painstakingly built a new website, how to promote this site? Search engine as the majority of the webmaster's first choice, so how can the search engine to achieve a more stable ranking? First of all, the new station in the promotion before doing what kind of preparation? Almost all webmasters know that a website is best to have an independent IP, Or as much as possible on the same IP site less! PS: Now independent IP space is not expensive, if it is to do regular stations, you can do this in the early investment, money is not a lot of!

Do these after we talk about the promotion of the website!

One: The choice of keywords, a new site should not be a start to do very popular keywords, because the site domain name of the weight itself is not high, hot keyword often will take a lot of time, and it is difficult to achieve the desired effect. So unpopular keywords more suitable for the new station! Then we should choose the unpopular keyword?

I am here to share a few selected unpopular keywords experience:

1: Through Baidu and other search engines to search related keywords, see the key words of the relevant site in the search engine of the Total collection page, this page is best controlled within the 2~30 million.

2: Search for an intent keyword, see the search results page before three pages whether there are other sites home page rankings, if the home rankings are more to indicate the need for weight, so that the optimization of competition is relatively large, difficult to make effect, such keywords we can give up, and vice versa. Or we go back to the second, choose the key words related to the other keywords to optimize, such as "Shanghai World Expo" This keyword must be very popular, Baidu can find 100 million related pages, if you want to do this keyword is undoubtedly difficult to go to the sky, the author of a Shanghai local Life website, In the choice of the World Expo keyword time is entangled for a long time, and finally give up the "Shanghai World Expo" and choose to use the "Pudong World Expo" This keyword, after the keyword to do optimization, the current effect is not bad, but also more stable!

3: The use of Baidu search list to select keywords, Baidu search list is based on the number of users to a keyword search to locate, we do not choose the top of the list of keywords, and the second, select those who are more dependent but have the potential to increase the key words to do, Of course, this needs to be the nature of the site to analyze and choose! But often such a keyword if do go up later, will continue for a long time to bring us good traffic!

4: The cultivation of key words, the meaning of the cultivation of the key words in a specific event occurred before the time we deliberately go around a keyword to optimize, such as in the previous period of time, I a small station, before the college entrance examination of the key points to do some content, Respectively, in the provinces of the university entrance examination of the key words optimization, the key words in the preliminary effect is not very large, because no one search, and then after the college entrance examination, the effect of this keyword is fully reflected, in the college entrance exam, the highest day IP reached an astonishing 3w! Another such keyword with his sustainability, or next year's college entrance examination of the key words may bring unexpected I effect! At least I can do next year's content around this foundation ^_^!

Second: The key words designated good after, began to make the website, the optimization of the website program is also quite important, the title of the homepage selection, must be cautious, if written up can not be changed casually, otherwise for the new station Baidu will have an inspection period, so that the waste of a few months, so seemingly very small things, Stationmaster must think clearly first.

Third: original content, as far as possible to write some original content, original content with its uniqueness, the search engine will naturally be very good. Of course, we use false original also line, through the replacement of article statements to achieve, of course, the prerequisite is to let people can understand, do not mess up, even their own also do not understand, how such user experience is not good, difficult to retain visitors! Other reprint also can, but must first search this article, look at the network of the reprint quantity, More than 50 articles with the same title will be given up directly.

Four: The site snapshot, if you want to update the home site snapshot quickly, the best way is to update the content every day, do not need to update too much a 3~5 article on the line.

Five: keyword optimization, the link text changed to keywords, the article related to the keyword bold or add the first page link.

Six: Outside the chain, suggest a new site not to add too much of the chain, the chain stability, in the selection of the chain site when choosing the site with their own site appropriate, how to adhere to, 2-3 months after the site's ranking can be to the home page!