Introduction of the three principles of creating a marketing website

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On the current form of SEO, want to do SEO is not only before we think of the good outside the chain on the line, think that a good site optimization is constantly hair outside the chain, the more the chain, the more the site rankings, before the optimization is completely treated as a kind of coolie live to do, and now, with the gradual upgrade of Baidu algorithm, SEO becomes a kind of technical work, want to do a Web site is not just need to do more important is to move the brain, as a seoer want to get more development space also need to continue to study, to learn, the following nonsense not to say, I would like to introduce a successful site to create the three principles!

First, relevance

Website relevance I think we all know that we do site optimization has always been stressed the importance of relevance, the first is the internal relevance of the site, the site content keywords and themes to have relevance, the second is the site's external chain and the theme to have relevance, the site links to and related strong website exchange, Why is the relevance of the site so important! In fact, this is also related to the site's user experience, we can imagine, my website theme is SEO, and the keyword is also about SEO, but the content of the site is a number of cosmetic methods and so on, for such a site if our keywords row up, Then will attract a lot of people want to know SEO knowledge to our website to see the knowledge of beauty, the theme and content of the site is completely unrelated to the two aspects, the user came to such a site basically will immediately leave, this site is not any significance of existence, in order to avoid such a situation, Search engine to this kind of website's attack is relatively big, to those who correlation really is poor outrageous website basically is direct K station.

In the link and outside the chain I believe that we also know that some time ago Baidu on the hyperlink cheat punishment measures, many webmasters in order to improve the site's keyword rankings, do not hesitate to do a lot of platform to do a large number of unrelated outside the chain, and some unrelated sites to exchange links, such a serious violation of the Baidu algorithm law, Eventually led to a large number of sites by K.

Second, authoritative

Now, with the rise of internet marketing, do network marketing friends more and more, a variety of web sites, the so-called Woods big birds have, the internet appeared a lot of fake sites, take our most competitive medical industry, a not standardized small clinic to do a website, and then the ranking to do the homepage of Baidu , and then the website design is similar to the big hospital, this will virtually attract a lot of users to their clinics, to achieve the effect of the genuine, but the clinic's medical level is not guaranteed, compared to the authority of the hospital is certainly a difference, for this situation, Baidu certainly will not ignore, To a large extent, the authority of the site is also affecting the ranking of one of the factors, such as some of the larger corporate sites will be the search engine care, and for those who can not provide the company's business license of the site to give a blow, especially related to people's health, financial and other types of sites

Finally, practical

Now everyone said to do the site to optimize the user experience for the king, the site's usefulness is to do a good job site user experience the best reference standards, the site's functional plate design, the content quality of the site are affecting the site user experience factors, As a user we browse a Web site is the hope that the content and functionality of this site can help us solve some problems, to help users. (Original article, reproduced please note that the transfer from: http://www.zpaiming.net/seozs/1099.html Tort must investigate)