It is the key to prevent enterprise website from reducing the right risk and innovating operation idea

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As Internet thinking becomes the hottest word in the moment, it seems that the traditional industry has the internet thinking will change the traditional industry play, so many enterprises began to set up a website, to start the electricity quotient, but looked back to look, originally these so-called corporate web site is only ten years ago, the corporate website of the pirated, The only change is to have a more gorgeous coat, as well as the seemingly useless of the various interactive window and interactive contact, so these corporate websites in a short period of brilliance, quickly attributed to silence, and then by Baidu down right.

Then in the site down the right, why is the enterprise site is always the most seriously injured that one group? This is actually because the enterprise site has congenital deficiencies, only a very few through the day after tomorrow to get rid of the enterprise site is down the fate of the right, and these stand out of the site, have a common characteristics, That is to innovate the idea of operation, the enterprise site as a trade site or a portal to operate, thereby enhancing the corporate site to enhance the space. Here's how to explore these innovative ideas of operation.

First, innovate the composition of the website content. Traditional corporate web site content can be described in two words, that is "pale", a few beautiful pictures seem to tell users this is a corporate website. and the successful enterprise website you will discover how content can become so rich, from the enterprise's elegant demeanor to the staff style, from the Enterprise member forum to the Enterprise product introduction, the use technique introduction, but also has each kind of related industry news and so on. These rich content lets an enterprise website have to attract the user's capital, but and the user's effective interaction, has manifested the enterprise website content diversification. Thus thoroughly circulate traditional enterprise website "Pale" the malady of content.

Second, corporate web site is also "the wine is also afraid of the alley deep", compared to a lot of grassroots webmaster sites, many are through the free template to build a grassroots platform, and professional-grade construction station company with a unique architecture and innovative platform for the site, like a cottage and villa differences. But if the villa is not able to advertise, also will not sell out, so many corporate websites began to innovate the marketing ideas, not only through Baidu bidding rankings for marketing, but also through SEO optimization for marketing, as well as through the soft text for marketing, and these marketing work will not consciously enhance the weight of the enterprise site, So as to prevent the corporate web site is down right.

Third, innovate interpersonal relationships. Do a site and a person has the same good, this point in the Baidu search algorithm related to the "people to clustering things to group points" principle of full annotation. If and high weight site interconnection interoperability, for the low weight of the site will be high weight site passed over the weight. So through innovative interpersonal relationships, in the world of the Web site, and the high weight of the site to deal with, and as far as possible and they make good friends, form a friendship link, this is to enhance the weight of the enterprise site will undoubtedly play a very important role. This is also the modern Enterprise website innovation idea important way.

In a word, it is a painful thing for corporate websites to be demoted, and for many of the internet thinking of the bosses, does not seem to feel the right to be Baidu down the terrible, may think we through Baidu bidding rankings, through other advertising marketing also use fear of no traffic, and these flows are a lot of garbage flow, Can not bring the flow of wealth for the enterprise, which is actually a waste of costs. And the higher the weight, often can bring higher flow conversion rate, thus enhance the Enterprise website in the Internet advantage. So to avoid the site to reduce the right to risk, and strive to innovate operational thinking, can protect the success of the Enterprise website. This article by the Chinese Medical Talent Network www.120job.cn Webmaster First A5, reproduced please indicate the source of the link, thank you!