Travel agency are you still doing print commercials?

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Last year, we 17899.html "> Travel agency did a lot of print ads, but the effect is not very good, the company decided to cut off all the print ads." This year, the marketing is basically by the same way network, Baidu and other search engines, feel that the effect of the network is still good, the increase in the volume of business, and through the network of straight passengers, also has a significant increase. Summarize some of the experience and share with you:

1, I think the current travel agencies marketing methods should be done some adjustment, the choice of other feasible means is very necessary. Just imagine: If you see a print ad, will you choose this travel agency? I think you and I have the same idea, it's hard to believe the quality he's doing. Print ads can only do a supplementary publicity, expand the visibility of the enterprise may be a bit of a role, but the cost of print advertising may be more clear than I do. With such a large cost, get so little benefit, not in line with the purpose of operating managers: the smallest cost to get the maximum profit. Is it considered to use other cost-effective means to achieve ancillary publicity, to expand the visibility of the enterprise! Think about the answer.

2, this year my company plane advertising stopped, tried many other means, but the effect is better or network and Web site, at the beginning of our web site in the same process of a comprehensive revision. In the above a large number of published "Junk file", said to be a spam file is relative. To others is rubbish but to oneself is a treasure. Send these documents or posts must be written on their company's name, contact, address, preferably also add their own name. Believe that the future will be useful, not necessarily one day can bring you economic benefits.

3. One might say, is it useful to send these things? In fact, there is no need to worry about this problem. If you do a group: now go out to play, most (dare not say all) side have a computer, go up to check a check may be able to point to you, your data more, the higher the probability. If you do, if the first cooperation, it is possible to go online to check your company situation, if you do not find you, the possibility of cooperation will not be, which requires us to have an independent site of their own so that the other reassuring some, at least, you are not a leather company, today do not do the kind of tomorrow.

4, may now through the network advertising may have some limitations, but I think the network publicity is the future trend, so I am willing to spend thousands of yuan to do the same way network (www.17u.net) members. With the development of society, living standards continue to improve, casual travel will gradually increase, if you operators, print ads can not hit the source, but the network is not the same, customers can directly through the network to find you, find your site. As we travel, we know that first-hand profit is the highest. This year, my agency also received a casual trip in this way.