Wang Zhun: How to make two-level channel page and product interior page optimization for enterprise website

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Recently need to optimize a stone site, the site inside the page optimization How to make the search engine effect is obvious, is a problem worth studying.

Because most of the time, we will find that home optimization is very easy, such as a keyword, home to do optimization, in search engine rankings are far better than the inside page.

However, a site can not just rely on a home page. Internal page optimization is also critical.

Here the page includes two kinds: 1, two level channel page (column page); 2, product content page.

First, the optimization of the channel page:

Seoer Zogo Given the proposal is to set up a number of main products separate two-level domain names, these products must cooperate with a lot of news content. Otherwise a level two domain name content monotonous is not good. And have the news can artificially do some long tail keyword and then through the construction of the chain to complete the Product keyword optimization.

Here I look at the two points Zogo said:

1, two-level domain name than two-level directory more conducive to SEO, but the problem is, for large enterprises, the company channel, with two domain name is good, but the general small business originally rented is more than 200 dollars in the virtual host, such a host of background management can only set one to two two domain name, unless the large enterprise with a stand-alone server, You can set your own arbitrary settings. Or spend money to buy.

According to the actual situation, it is to do level two domain name or do level two directory.

2, level two channel products must match a lot of news content. This is very necessary, not only the content of the two channel monotonous on the Ueo to feel bad, at the same time in the SEO did not have to do keyword optimization content source.

Once you have the news, you can think of doing some long tail keyword and then through the introverted structure to complete your keyword optimization!!

Second, to say that the Product Interior page optimization method:

Product page is definitely with product pictures, my suggestion is that the production of skin pictures can be placed in a picture of the area, of course, it is best to cooperate with the text, and then a small part of the display of the image as a news source of the same published illustrations.

So understand, on the one hand picture optimization is more difficult. Whether it is to the picture plus title and alt the weight of the two tags are relatively low, and a page image too much impact on the speed of opening, and SE read out will feel the page similarity is too high. The voting effect of adding links to the picture will also drop. Generally I do not recommend to do a full picture of the page. The news page can be illustrated.

For example, this stone site www.hbgysc.com, I suggest to each product map with the description. Then add in the body the function similar stone to put on three natural links.

Author information: Wang Zhun, Wuhan Network promotion Wang Zhun's blog original address: http://www.wangzhunzhi.com/post/103.html (reprint please keep)