2014 SEO is not a single ranking optimization

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Mentioned SEO, 99% people will think of SEO is a search engine ranking of the live, looks very one-sided work, but by seoer do so not ordinary, then SEO is not a search engine ranking of the live. If you are a seoer of an enterprise, then you should not do search engine optimization all day, but do integrated marketing analysis.

If you still stay in the search engine rankings outside the chain, then suggest you feel abandon the chain, the whole day out of the chain of time, to see how other people's website is to do search engine optimization. If you still stay in the SEO content, then you feel learning, how to do soft marketing, through the way to contribute to drainage. If you are still in a single ranking of the site, then recommend feeling to abandon the SEO, the time spent in the station's existing traffic marketing.

Search engine is not a single ranking, because now the search engine can not in a short time to give you a good ranking, if you are not effective in 3 months to bring your boss day ip200+, then you are likely to be eliminated by your boss. If you do not have the ability in 3 months time to the site to do search engine rankings source flow for 200+ words, then you try to do promotion and marketing it, because the boss want to see is to make money, even if there is no flow, conversion rate standards, boss nature will not say anything more.

Marketing and promotion looks relatively complex search engine rankings, in fact, direct promotion and marketing can improve their search engine capabilities, if you are still a novice seoer, then you have to understand some basic marketing knowledge, and you must have basic marketing resources.

Software Resources

What is to win at the starting line, have the advantage of software can save you too much time, for example, you are in the Big data marketing, you have a huge QQ data, you do not have the time and energy to manage, and the QQ data lost, you might as well buy a large data software to manage. For example, your site has no day IP for 100 +, but is no one to consult, you like to buy QQ cloud marketing to crawl its visitors QQ number, the initiative to attack. In the network, the user is always lazy, so if you do not take the initiative to attack the skills, then you will always lose at the starting line. As for the details of the software, I will not say, free people think it is advertising, you think which software is useful for your marketing, you try to do it.

User Resources

When it comes to user resources, first we need to understand, who are our marketing targets, men and women? What is the age? or what else is required. Try using your buddy stats view to see what kind of people your friends are, and whether your product is right for them. If it is, then nature is the best, because you will send out any information about your products are they are interested in. If not, then it doesn't matter, take a look below.

There is a saying like this "friend friend is friend, friend Enemy is also friend" so you do not think, your friend is not worth, your friend value may not be directly reflected, but your friends or friends friend friend friends. And so on, there are always a few people will be your marketing object, will be interested in you.

PS: User resources are just two kinds of people, one is interested in your products, and the other is not interested in your products, in the face of these two kinds of people we make two different programs.

SEO Marketing Ideas

Every time I see others do promotional marketing programs are unified, and I operate QQ cloud marketing, I will be related to the product of the people, and not related to QQ classification, that is, I have two QQ, a QQ inside the friends are all related to my products, and the other is unrelated to our products, for these two kinds of people, I made a different plan.

Idea One: Direct marketing

Don't ask me how I know if they're interested in my product, because I have already mentioned, I am using software to do data analysis, the data tells me, they are visited my website which page, they are through which entrance to my website, they visited me which page how long time. If you have determined that a friend is a direct marketing object, then you should not worry about whether the user will run away, you can directly carry out the space, micro-mail and other marketing. Of course, in general, this data is relatively short, so you can try to use the idea of the second marketing.

Idea two: not marketing

Why don't you talk about marketing? Because your second kind of person is not your customer, is not interested in your product, if you also carry on the space, the micro-letter and so on marketing, that will lead to the number of friends is less and fewer, although they are not your customers, but can be called they are your users, So we don't need to push these users to darken us. The best way is to not marketing, of course, not its marketing does not mean that no operation.

First analysis

For this kind of user more messy, not unified situation, we need to analyze the classification, and then do different ways to interact. For your products I believe you can find the right products for your people, selling pure small ladies of the fit is definitely the younger sister paper, buy QQ cloud marketing is certainly suitable for young bosses, promotion staff. Well, then we're going to sort by profession, age, sex. After the results are divided, there are only two kinds of people who are suitable for your products and those who are not suitable for your products. The people who come up with the results that fit your product but are not interested in your product or who are not suitable for your product are not interested in your product.

Further promotion

I said the promotion, not to promote your products, but to promote your QQ number. Directly with the people who are not interested in your products to promote your product, the result is only one, that is to pull the black you. Then use hot topics or topics they may be interested in to promote your QQ! Here are some of the things I've found on the internet about interest.

20~30 male: Interested in women: interested in men, interested in cosmetics and clothes

30~40: Men and women are interested in their jobs, their homes, their cars, their children.

40~50: Woman: Interested in children and husbands, interested in other people's things. Be more concerned about one's future retirement care male: Interested in investing (paupers out, ^_^) interested in beautiful women

More than 50: menopause, interested in anything, not interested in anything.

Summary: Marketing is so simple, can direct marketing direct marketing, can not direct marketing, try not to do the user dead.