Do SEO we can not ignore the people: the strength of competitors

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Hello everyone, before I introduced to you about our optimization process can not be overlooked in one aspect of "do SEO we can not ignore people: the strength of competitors, this is believed that if you have a certain ideological awareness will be good grasp, a lot of people are at the point of no way to think of this approach, In fact, if you can do this ahead of others without thinking, then you can certainly do better than others, and more wonderful. Today I went on to write down an article, because competitors through some simple analysis we can really find some of the corresponding data, for example, we can learn from their optimization techniques, but the real thing to do is only the previous two aspects? I don't think so, we can do it. Let's look at the two aspects that I want to introduce to you today.

Optimization optimization No matter how we innovate and how we try to break through, we can't completely jump out of this circle. So optimization in the general direction there are not many points, such as the main content optimization, outside the chain does not care, there are mainly to do outside the chain optimization, because the content may not be so good to do, of course, the best direction is the chain of content go hand in hand, common progress. There are some details of the direction, such as the evasive, specifically to do long tail keyword optimization, such as blog support station, with weights with weights. There are a lot of ways to do this, but it is up to you to analyze what the competitor belongs to, and the basic analysis steps are as follows:

1, view the content of the website

If the content is those old knowledge, outdated news, and the layout, false original degree is not very good, then this site is most likely to be ranked by the role of the chain. Seize the competition in this direction we can do is to spend more time on the content of the site, a little bit of accumulation, one day you will find that the site rankings will suddenly surpass the opponents.

2, view the external chain of opponents

Look at what web site it's outside the building, look at where they focus their energy on which sites, such as some people are in the classification information station to do outside the chain, then we can do is to replicate their practice as far as possible, and then create some new outside the chain of resources, such as more to do some questions and answers platform outside the chain, There is also a forum outside the chain, let oneself surpass opponents when more can be a shoo-in.

The front two points are very basic, also very easy to do, but the real optimization direction is not only to see this, direction we want is the focus, the first two points we can only see a general, and is vague inaccurate, I would like to tell you how to see the depth of the competitor's direction.

1, to master the direction of competition optimization

In front of us through a simple analysis in fact basically mastered the competitor's optimization direction, but here we need to dig deep, find their core optimization direction. Or to www.china-jcdd.com this industry as an example, many people may not realize that a professional editorial team site in the site optimization process how much power, the previous article I mentioned roughly this aspect of things, here I continue to say my opinion. Sometimes a site with a professional editorial team that doesn't have much optimization is better than a team that doesn't have a professional editorial team who knows how to optimize. We can go to see more cattle of the portal site, most of them have their own editorial team, of course, there is no optimization team to guide. So you can see the good site is definitely content as the core. As the editor out of the webmaster, for the editor is familiar with, also know the role of the editor, so he came out immediately after the formation of his own editorial team, now view his site, daily included in the amount of 70-100, sometimes because some customers will send more articles, These simple data can directly reflect their emphasis on content optimization, so that I analyze the site of this competitor's optimization direction. Of course, what I provide here is just a simple idea, talk about how to optimize the direction of competition to dig deeper, we need to do is according to their own needs careful analysis.

2. Translating competitor's strategic intention

We grasp the direction of the competitor's optimization, then we will translate the strategic intention of the competitor. Sometimes doing web site optimization is like fighting, there is no strategic intention we can not really be among the many competitors stand out and dominate. In fact, the former said the direction of the competitor is a strategic intention, such as pay attention to the "content of the King" "chain for the emperor", such as the long tail keyword strategy, such as soft language strategy, these things we have to analyze after the real grasp. Here I introduce a few good website optimization strategies I learned from my competitors:

A, evasive strategy

Many times when we choose a business that we think we can make money, we will find that the competition in this industry is really big, so how to kill a way out of the competition? I find that the evasive approach is a very good strategy. I currently optimize the site less than 10, website industry is also better, although are small industry, but the observation competitor found that a lot of opponents are very smart, they first select the keyword when it is very wise not to choose the highest search volume, but the choice of medium difficulty as the main keyword, in addition, Also add some auxiliary keywords as a supplement to their own deficiencies in the keyword. Their strategy is to avoid, it can be said that the strategy of Tian Bogey horse racing, the medium difficult keywords to do the first, the words do not have any difficulty to do the best, so that everyone go to grab the keyword of high heat, he a person to search for some details of things, and finally I found his site to do a pretty good, long-term rankings will not fall.

B, Vitalize Strategy

A lot of webmaster like to pay attention to their website keyword ranking changes, every day in the rankings, check the data work more than one hours, it is not worthwhile, and also into a stereotyped thinking, that only these most important. In fact, when we're not in the front of the rankings, these queries are a total waste of time, we have to do the beginning is not to do these things, but to Vitalize, a friend of mine for example, his optimization is to do long tail keyword optimization, as far as possible so that every long tail keywords are on the front, So each page will have a good weight, to the rural surrounding the city's strategy, from each page to enhance the weight of the overall site to promote the weight of the site does not fear the rankings do not, because there is no ranking when he will have a good flow.

OK, this article is introduced here, I hope you can learn something from it, I feel this article is quite good, if we feel good words support support, or feel bad more suggestions, want to communicate with my friends can add my qq:578785411

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