Cold Eyes Industry Blog passion and confusion

The intermediary transaction SEO diagnoses Taobao guest stationmaster buys the Cloud host technology Hall

has been more concerned about the industry blog. I found that the industry is full of hope, but the process is all over thorns and confusion.

Why is the industry BSP more potential than the portal BSP? Because now is no longer 2003, blogger users have long been divided into several large BSP, although new users continue to grow, but the brand has been formed. Unless you are Microsoft or Google, it is very difficult to compete with a strong brand for users. In contrast, the industry blog has just emerged, the potential of a huge.

For the industry to subdivide the BSP, it is easier to aggregate professionals, to provide personalized services, but also more conducive to communication and create value. Biological Valley Webmaster Bioon in the "discussion on the development of Industry blog and other" I agree with the following words:

"In China, the portal network must not be similar to foreign portals, but the development of the industry network must be consistent with the foreign industry website." If you want to be a portal, you can't abandon those 80% netizens! If you want to become a professional website, you have to face the special users in your industry. The interests of this group of special netizens are your real interests. So you have to figure out how to provide unique, valuable, meaningful, and in-depth information for them. This is the "service", which is the ultimate value of the industry website. The same is true of industry blogs! ”

As he said, most of the 80% rookie users have higher professional standards, most of the purpose of blogging is to learn communication and workplace communication, so do not need to rely on vulgar content to attract eyeballs, just to their user experience to do a good job in the community atmosphere of the industry, and attract the elite to join. That way, in a certain area, business value will naturally surface.

Very puzzled why n many vertical portals do not do industry BSP, the current scale is also a handful: Pole, CICC, education people ... Even these few also like Bioon said "is the industry's blog, but it seems that the more the farther". When the industry BSP into the portal BSP, for the site is to be able to attract more users in the short term. But these users are likely to destroy the entire community's industry atmosphere, so that it loses its core competitiveness of survival, which is the most lethal. Like Jinshan blog, if it can focus on online games or even if it is antivirus, and not as now so unknown. But Donews's it positioning is very successful, influence is not more than some so-called portal BSP weak.

At present, the industry is worth doing a lot of BSP, vertical portal does not do will be someone to help you do. such as Game blog, Shanda do not do, the result was BLOGCN to do. Ali do not do consumer-to-consumer E-commerce blog, the result was small ao to do. And for media people, advertisers such a BSP, once someone made, perhaps the second donews will be born.

Since the future of industry blog is so gratifying, it still lacks a bosom friend in most vertical portals. I think there are about two reasons, one is that operators do not see the blog this form, that does not bring benefits to the site. On this point, I would like to ask him to see the news blog Alexa rankings know. Second, the industry focus on the integration with the line, so that the site operators ignore the internet trend of insight. In addition, in addition to the vertical portal, there are some well-known professional forum, also do not do BSP, but also let me feel sorry.

Just said most of the advantages of the industry BSP, in fact, there are many factors that make me confused about its prospects. The most important thing is that there are not enough users to support a BSP. Taobao Blog When I was very afraid, in case no one would like to try to do blog, now it seems that this is unnecessary worry. Because Taobao users are mostly Internet activists, happy to accept this new thing blog. and other industries? such as mining ...

Just in Li Mingshun "360 lines", blog users in what line? The statistics show that only about 28 professional people like blogging. In other words, after the rise of the industry blog, around the 28 kinds of professional BSP competition will be very fierce. Other professional people may be in addition to the portal BSP, can not find their own industry to write a blog place.

There is another confusing place is the profit, although relative to the portal BSP, the industry BSP small and fine mode let me have confidence in the profit. But just now accidentally saw Liu Yan a hit person's log:

"Mark thinks the BSP is of little commercial value. MSN do, because BSP can drive shopping, news and other services, and ' BSP need a lot of technology and resources, happen to Microsoft these. "Google buys bloggers because Google has key (word) ads. ' BSP if there is no one else can not imitate the characteristics of the profit margins are very thin. ”

Fortunately there is a last word, otherwise everyone will close the door. In fact, to rely on the industry BSP coax VC or listing what is not realistic, and how to toss the popularity is also impossible and Tianya, the legend. There are small advantages, especially when you know that you do not do very little time, more will be in the service above, will think of their own profit model. As David said: "263 of the email from the free to charge, the number of users from 20 million to 590,000, oh, 590,000 users actually live well." "(Zebian Admin01)