Website planning: How to pinpoint the theme of the website

Source: Internet
Author: User
Keywords Website Planning website theme

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

A good website, a truly user-focused and welcome site is not only a beautiful, gorgeous page, more important is to have an accurate and clear theme, so that users can get on your site or understand what he wants, so he will often come to the site, for the site to accumulate popularity. The user is the flow, the flow is the blood of the website, has the blood website to be able to survive forever. The reason is very simple it is like a student writing a composition, some students around a central theme in a very simple and clear language to describe the whole story, while some students are very gorgeous words to describe the same thing, the result of this gorgeous did not get high score, Because his composition gives people the feeling that in the stack of flowery words is to show off their vocabulary and not really in the description of the matter. So we do the site must highlight the theme, do not too much to pursue beautiful gorgeous page, we have to pay attention to content. You can see the successful websites, their pages are quite simple and popular. Intuitive feeling to the user is very good, if the page is too dazzling will let users flow away. Then the site planning in the early days, how should we give the site a precise positioning of the theme? Let's look at what we can do with the analysis.

    1. Analyze from the business model of the website
     The business model of the Web site is popular as a profit model. I simply gave three categories:
       ①, no money, no network, not run business eloquence poor. This kind of people's website profit model is only one kind that is the advertising Alliance, is precisely to do CPV and CPM, can make money the premise is to be able to create a high flow website, this will need to work hard day and night to promote. Now most of the advertising League has a VIP channel, if your day IP can reach more than 20,000, usually directly to the big orders, light this income per year million is very easy. Like the picture station, the download station, the movie station and so on, this kind of station traffic is very easy to do is very suitable to go solo.
      ②, well-funded, people have a wide range of interpersonal relationships. This kind of people if want to do a website can component a team, you do not need to understand those cumbersome what Div code ah, this page should be how to design, such as specific details. As long as you make full use of your contacts for your site to do promotional sponsorship, and then master some network marketing knowledge plus their efforts, success is not so far away. Suitable for building a portal station, local stations and other large sites.
      ③, good business ability, superb network marketing skills. This kind of crowd money is not the problem, the fund in this kind of manpower is very easy turnover come over. Like to open a mechanical industry website, if you can put all the local machinery industry companies can be pulled to the site to sponsor, the money is still a problem? This kind of crowd is suitable to open the profession website, the specialized website, according to oneself familiar profession specialty to decide.
 

2. From the current market size of the network to analyze.
Remember to go to college Xuan Professional, there will be a lot of hot professional, unpopular professional. In fact, hot and unpopular is only a time lag problem, today's hot may be tomorrow's unpopular. We should remember Kun teacher's words: "Do the website do not follow the hot, to do unpopular, do not do what others do." Although the Internet has developed very quickly, almost covers the entire industry and the field, but there are many untapped places, as long as the intention, should be able to find. Like group buying from last year has been fire to now, even the current mainstream of the internet giants have been involved in this field, individuals you can not compare with them, so we do not blindly follow the footsteps of others, do not take other people's road, to walk others did not walk.

3. Consider the needs of the user
This means that what the public needs and there is no place on the internet to satisfy them, we can do it. Like a variety show "Non-interference" once aired, immediately set off a boom, more far-sighted dating sites, dating sites have been driven up, and after the big and small friends, dating sites are rarely successful. Even if the success is also the money to throw out. So we do the site to have this user needs of the judgment and foresight, and then such as this movie, before people watch movies except to go to the movie is downloaded from the Internet,

A good website, a truly user-focused and welcome site is not only a beautiful, gorgeous page, more important is to have an accurate and clear theme, so that users can get on your site or understand what he wants, so he will often come to the site, for the site to accumulate popularity. The user is the flow, the flow is the blood of the website, has the blood website to be able to survive forever. The reason is very simple it is like a student writing a composition, some students around a central theme in a very simple and clear language to describe the whole story, while some students are very gorgeous words to describe the same thing, the result of this gorgeous did not get high score, Because his composition gives people the feeling that in the stack of flowery words is to show off their vocabulary and not really in the description of the matter.

So we do the site must highlight the theme, do not too much to pursue beautiful gorgeous page, we have to pay attention to content. You can see the successful websites, their pages are quite simple and popular. Intuitive feeling to the user is very good, if the page is too dazzling will let users flow away. Then the site planning in the early days, how should we give the site a precise positioning of the theme? Let's look at what we can do with the analysis.

1. Analyze from the business model of the website

The business model of the website is commonly said to be the profit model of the website. I simply divided the three categories:

①, no money, no network, not run business eloquence poor. This kind of people's website profit model is only one kind that is the advertising Alliance, is precisely to do CPV and CPM, can make money the premise is to be able to create a high flow website, this will need to work hard day and night to promote. Now most of the advertising League has a VIP channel, if your day IP can reach more than 20,000, usually directly to the big orders, light this income per year million is very easy. Like the picture station, the download station, the movie station and so on, this kind of station traffic is very easy to do is very suitable to go solo.

②, money is abundant, people have a wide interpersonal relationship. This kind of people if want to do a website can component a team, you do not need to understand those cumbersome what Div code ah, this page should be how to design, such as specific details. As long as you make full use of your contacts for your site to do promotional sponsorship, and then master some network marketing knowledge plus their efforts, success is not so far away. Suitable for building a portal station, local stations and other large sites.

③, good business ability, superb network marketing skills. This kind of crowd money is not the problem, the fund in this kind of manpower is very easy turnover come over. Like to open a mechanical industry website, if you can take all the local machinery industry companies can be pulled to the site to do sponsorship, the money is still a problem? This kind of crowd is suitable to open the profession website, the specialized website, according to oneself familiar profession specialty to decide.

2. From the current market size of the network to analyze

Remember to go to college Xuan Professional, there will be a lot of hot professional, unpopular professional. In fact, hot and unpopular is only a time lag problem, today's hot may be tomorrow's unpopular. We should remember Kun teacher's words: "Do the website do not follow the hot, to do unpopular, do not do what others do." Although the Internet has developed very quickly, almost covers the entire industry and the field, but there are many untapped places, as long as the intention, should be able to find. Like group buying from last year has been fire to now, even the current mainstream of the internet giants have been involved in this field, individuals you can not compare with them, so we do not blindly follow the footsteps of others, do not take other people's road, to walk others did not walk.

3. Consider the needs of the user

This means that what the public needs and there is no place on the internet to satisfy them, we can do it. Like a variety show "Non-interference" once aired, immediately set off a boom, more far-sighted dating sites, dating sites have been driven up, and after the big and small friends, dating sites are rarely successful. Even if the success is also the money to throw out. So we do the site to have this user needs of the judgment and foresight, another example of this movie, before people watch movies except to go to the movie is downloaded from the Internet, and download has a waiting process, and some users want to find it immediately can see, in this form, "online movie" was born, he met the demands of the public, Won the user's favorite.

Again for example, users want to see the latest movies, two of the movie online is not downloaded, to the movies to see the price is very expensive, this how to do? In this form under the Thunderbolt look launched the VIP theater function, A new movie If you go to a movie theater it could cost 50-100 bucks and you could spend a few to more than 10 bucks at the VIP theater to see the latest HD movie. So he also won the user's liking, occupied the market. So as long as we recognize the opportunity to meet the needs of users, we will put into action. There is just don't expect the site to help you make money for life, the Internet is very rapid development, can last 2-3 years for you to make money has been quite good.

4. Analyze the competition from the website industry

Life, we have nowhere to compete, the Internet is also, in order to survive everywhere there is competition. As individuals or funds are not very abundant team can choose to compete in small areas, such as those more popular what group buy Ah, dating network ah what the best do not do, of course, not to do this make money, is difficult to succeed, it is difficult to get a foothold on the internet. By contrast, the current industry site is relatively weak, many industries do not have a good industry site, which is a large area to be developed, you can try.

In short, the theme of this site is to be cautious, more thinking, more on the internet to see, spend a lot of time on this is also worthwhile, do the site or do what is also, do not head a hot start to see, to think, more analysis, this is conducive to no drawbacks, good to say so much. This article is provided by editor of Fashion www.fashion169.com website, please respect copyright.

And the download has a waiting process, some users want to find the immediately can see, in this form, "online movie" was born, he met the requirements of the public, won the user's liking. For example, users want to see the latest movies, two of the movie online is not downloaded, to the movies to see the price is very expensive, this how to do? In this form the Thunderbolt looks at the launch of the VIP cinema function, a new film if going to the cinema may cost 50-100 yuan, and in the VIP theater you may spend a few to more than 10 pieces to see a high-definition film. So he also won the user's liking, occupied the market. So as long as we recognize the opportunity to meet the needs of users, we will put into action. There is just don't expect the site to help you make money for life, the Internet is very rapid development, can last 2-3 years for you to make money has been quite good.

4. Analyze the competition from the website industry
Life, we have nowhere to compete, the Internet is also, in order to survive everywhere there is competition. As individuals or funds are not very abundant team can choose to compete in small areas, such as those more popular what group buy Ah, dating network ah what the best do not do, of course, not to do this make money, is difficult to succeed, it is difficult to get a foothold on the internet. By contrast, the current industry site is relatively weak, many industries do not have a good industry site, which is a large area to be developed, you can try.

In short, the theme of this site is to be cautious, more thinking, more on the internet to see, spend a lot of time on this is also worthwhile, do the site or do what is also, do not head a hot start to see, to think, more analysis, this is conducive to no drawbacks, good to say so much. This article is provided by editor of Fashion www.fashion169.com website, please respect copyright.

Related Article

Contact Us

The content source of this page is from Internet, which doesn't represent Alibaba Cloud's opinion; products and services mentioned on that page don't have any relationship with Alibaba Cloud. If the content of the page makes you feel confusing, please write us an email, we will handle the problem within 5 days after receiving your email.

If you find any instances of plagiarism from the community, please send an email to: info-contact@alibabacloud.com and provide relevant evidence. A staff member will contact you within 5 working days.

A Free Trial That Lets You Build Big!

Start building with 50+ products and up to 12 months usage for Elastic Compute Service

  • Sales Support

    1 on 1 presale consultation

  • After-Sales Support

    24/7 Technical Support 6 Free Tickets per Quarter Faster Response

  • Alibaba Cloud offers highly flexible support services tailored to meet your exact needs.