How to build the competitive advantage of the website by Matthew Effect

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

The author before the A5 on the "Four ways to create a successful Taobao mall business promotion" was recommended to the home page, thanks to the small series of love, so there will continue to write the momentum, so there are the following words! For personal webmaster, now want to play in the internet belong to their own piece of Heaven and earth, If according to do all-inclusive website idea is very difficult to succeed, because nowadays big website has very strong team, have very wide network of contacts, human resources, thus obtain more chance of success, and individual stationmaster these all do not have the advantage of competition, so only can seek a way to find a breakthrough! And this alternative approach is to use the Matthew effect!

So what is the Matthew effect? This is a fable, tells us all things good we will let him become better, but the bad we must ningquewulan, directly takes off, cannot let them continue to exist, therefore we do the website to obtain own unique competitive advantage, thus can become more and more good, If there is no advantage, then it is regrettable, it will be eliminated, below we say how to build their own website competitive advantage!

One: Create the characteristic content to obtain the competitive advantage

For personal sites, the content must be unique, in order to be able to compete with others to occupy a favorable position, we can not solve the scale of the problem, but we can do the content to do fine, strong, can reflect the professionalism everywhere, so that people can let others feel that your site is very professional, You can get a professional level service on your website, this and those big website has the competition capital, this capital source is is the content construction, for example you do is the weight loss aspect website, then the related weight loss aspect article must have the unique understanding, has the unique help for the user, thus lets you obtain the better competitive advantage !

Second: To create a unique service to gain competitive advantage

In fact, we do the site is in the service, whether it is to do the flow station, or to buy products, are to provide users with very good service only, the site's user experience to do well, of course, in their own professional above to provide professional-level services, to distinguish from those ordinary services, So that users feel that your site is the type they want, this service is often to be combined with the content, if the content of the site is very pale, then talk about services can only be bricks, it is useless, so full content, coupled with the unique questions and answers and other services, can establish their own website competitive advantage!

Third: To create user interaction is divided into competitive advantage

In fact, this is also a category of services, the key to this service is very important, so we take out a separate analysis, usually on the site have their own forum, of course, for our personal site, the forum may let us busy, but we can by way of online message, to timely answer the user questions! Of course, if you're doing a forum class site, then this interactive service is even more important, you should let some old members become your moderator, let them actively in the site to initiate interactive activities, whether it is online under the line, are actively organizing activities, so as to form their own user base! Enhance the loyalty of users!

Four: Create unique advantages of the website

This is a very important step, but also the most difficult step, is actually the easiest step, as long as you put the three steps in front of the words, then this step becomes natural, slowly you will be your special services and characteristics of the content into your site's brand, the formation of your unique culture of the site, nature of your site has become a feature , naturally your competitive advantage will come!

According to the above analysis, we know as a personal webmaster, must be Shini, in their well-known areas to create characteristics of the service, with their own long attack its short so that our small and medium-sized sites to bring more success opportunities! This article source: www.gov--gov.com Taobao slimming Drugs list original, A5 first, reproduced please specify, thank you!