How to excavate the long tail keyword of marriage website

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The keyword is important to a website, it is a website's label, users need to use these tags to find our site, therefore, we all hope that their site's keywords can be ranked by the front, increase the exposure of the site, to attract more people to browse our website, so as to improve the flow of the site, bringing all kinds of revenue we want. We do the site's keyword optimization, often found that some of the key keywords we can hardly put up the rankings, it is because these words competition is very fierce, ranked in front of the site has been very stable, want to squeeze them down, difficult. This time we can't go one way to the black, we can choose some long tail keyword to do, these long tail words although can't want the main keyword that brings a lot of traffic, but it is easy to do, and some long tail words than the main keyword may be more accurate, do some long tail keyword, add up, long down, The flow of traffic is also considerable. How do you do the long tail of the website keywords? The following is a Wed114 marriage network as an example.

Do long tail words, the most important thing is to choose the words, we need to pay attention to, we choose the long tail words can not be too uncommon, such a word although it is easy to do up, but no one search, can not bring traffic to the site, did not do the value. The following is a Wed114 wedding net of a "wedding photography" as an example, teach you how to dig long tail keywords.

1, use Baidu Drop-down box and Baidu related search

Baidu's dropdown box and related search for us to find long tail keyword is very useful, the following figure:

We search in Baidu "wedding Photography", Baidu Drop-down box and related search will list a lot of the word long tail words, these keywords are a certain amount of search words, we can select a part of the value of words as our long tail words.

2. Various questions and answers platform

Many people on the Internet through a number of questions and answers platform to seek help, such as Baidu know the platform, Sina's love to ask the knowledge platform, often in their questions are some very accurate long tail keywords, but also a lot of people are concerned about, these words can bring a lot of traffic to our website.

Through these questions and answers in the platform search "wedding Photography", we can see that a lot of problems can be used as our long tail keyword, which for us to explore the long tail Word provides a lot of convenience.

3. Analyze Competitor website

In search of long tail keyword, we can also analyze other websites in the same industry, see these competitors do what about "wedding photography" long tail keyword, as we look for long tail keyword reference.

4, the statistical background of the website

Our website will have relevant statistics background, we can see through these statistics backstage users are through which keywords into our website, and then in these words to develop keywords.

5, keyword mining tools

In the search for long tail words, we can also use some of the keyword mining tools, these tools for us to explore a large number of long tail words, we can choose the value of doing.

6, the user psychological needs analysis

This method not only requires us to understand the wedding photography industry, but also to understand the various psychological needs of consumers, analysis of how they will search the word "wedding photography", wedding photography is what they care about, if you can do 11555.html "> Consumer demand Psychological Analysis, Will bring a lot of precision flow to our website, it will be helpful to improve the conversion rate.

The above mentioned methods, we can try, I believe that you find long tail keyword will be very helpful.