Did you write a blog today? Classmates and friends often ask each other, similar problems. Indeed, the blog in a few years, has become the network name of the Internet life, the important part of the blog in the social public opinion level, the media impact level, the role of the celebrity level is also increasingly strong. Major mainstream portal blog, gradually become people's life expression, personality display, thought collision of the big stage, but also become a celebrity life career exposure platform. This is the full embodiment of the blog as a media attribute.
In the enterprise, the blog does not entertain celebrities so fiery, as the content of the Wang blog, Enterprises want to have some as, not overnight can be achieved. Enterprises should also be aware of the value of blog marketing, can be targeted, perseverance to do. Blog marketing for the enterprise's value mainly has the following points:
1, the influence is big. The core goal of blog marketing is to fight for the right to speak, by virtue of the influence of corporate blogs, and constantly expand their audience groups, using the professional, authoritative and interactive enterprise blog, gradually establish the influence of corporate brand network, ultimately affect the user's purchase orientation.
2. Good search engine performance. Blog marketing itself is in the search engine to submit high-quality Enterprise Information page and corporate website links, continuous blog marketing will inevitably bring the site search rankings to improve, blog marketing and search engine seamless docking, complementary.
3, Word of mouth effect, the effect of lasting corporate blog in a field of continuous in-depth research, with the user multi-level interactive communication, will inevitably produce word-of-mouth effect, to help users build lasting attention and loyalty.
4, low marketing costs compared to the traditional media more than 100,000 levels of advertising spending, blog marketing is the cheapest way to promote, as long as you have the time and perseverance, enterprises will continue to be rewarded, and blog marketing in the middle of the online survey, for the enterprise and save the market research expenditure.
5, surpass the competitor victory belongs to the early road person, the blog marketing is also like this, the enterprise as long as early consciousness, early action, insists to do the network marketing, the competitor is always behind us.
The value of blog marketing, is the vision, when the enterprise adhere to, seriously after a long time, blog marketing help will continue to appear, it is the long-term interests of the enterprise upward ladder.
Author: Wilson Beijing, such as neighboring Network Technology Co., Ltd. (www.rulin.net) Senior marketing consultant MSN Ywxchina@hotmail.com such as neighboring network-enterprises around the network marketing experts (Welcome to reprint, Please keep the source of the article and the author and the site consistent Www.rulin.net/blog