Site needs 360° Diagnostics

Source: Internet
Author: User
Keywords SEO Diagnostics Website diagnostics

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Web site is to obtain the search engine traffic is an important carrier, but often counterproductive, in the site comprehensive utilization process, will inevitably appear a variety of problems, we need timely and effective treatment. In particular, the initial site construction and site operations during the stage of the diagnosis is very important. All aspects of the site to diagnose the need for in-depth analysis, understand the reasons behind the truth is the root of the problem, so the site needs 360° reasonable diagnosis.

  

360° Omni-Directional Diagnostics

1, host stability

It is very important to choose a good high-performance host, which is directly related to the loading speed of the user browsing the Web page, the faster the loading speed of the Web page, the higher the user experience. At the same time can use CDN Accelerator to achieve more perfect, faster. Web page storage size and redundant code directly affect the loading rate, in view of this we can take the appropriate combination of CSS, merge js, compress pictures, using gzip features such as to improve the speed of user browsing load. Not only this, but also to monitor the stability of its host, often due to the host's uncertain factors leading to the whole stage of the work efficiency greatly reduced, so the stability of its monitoring can not be lax.

2, the basic function of the website

For the initial construction of the site, its perfect basic function is the key. If you want to better and more effective to improve the site traffic, where the implementation of static or pseudo static function is not small, especially in the use of the 3rd party platform is to show its role and effect. In order to make search engine spiders better crawl, make Sitemap.xml format site map must be perfected, which makes spiders faster and more efficient to crawl to high-quality pages, but also to its overall structure of the site supplemented and improved. 404 pages for the user experience, but also conducive to the understanding of the search engine. nofollow tags and Robots.txt files are able to effectively control the loss of the weight of their website. tags tags, traffic statistics tools, sharing tools is to facilitate the relevance of the page to aggregate, fully grasp its flow trends, conducive to the user reproduced share.

3. Website link structure

Web site links directly affect the crawling of spiders, the general situation of small sites suggest a flat site structure, and the larger site needs to use the property structure, the purpose is more convenient search engine spiders crawl, the use of site owners reasonable management. In order to make the search engine spiders in the crawl, the site link structure in addition to simplicity, but also do not have to do the smooth link, this needs to grasp the link within the site smooth, but also must pay attention to the content of the keyword Anchor text accurate, extensive, centralized.

4, the overall structure of the website

The layout of the overall structure of the site is important, this is a direct display to the user's first vision, a good web page structure will often promote and guide user behavior, so as to improve the browsing depth of the page, the weight will naturally gradually rise, and further improve the overall flow of the site, where the main navigation, secondary navigation and breadcrumbs are very important, The site structure of the keyword layout and the layout of a single page is equally important, must be highly valued.

5, the overall weight of the site

Website operation process must be master of the basic information at any time, fully aware of the weight of their own site is particularly important to assess the weight of the site factors are multifaceted. Must synthesize its snapshot, index quantity, the quality of the station content and the quality of the link outside the station, and the key words rank carries on the effective analysis. Once the site traffic changes, can be more specific and effective analysis of the reasons for the pros and cons.

6. Competitor Analysis

In the same industry more and more competition, we can not stand on our laurels, the need for the competitor's website to conduct a reasonable analysis, the main purpose is that we better grasp the strength of competition, industry prospects. Not only that, in the analysis of competitors in the process can also find their own deficiencies, so that timely correction. and can fully expand the thinking, improve their horizons, and gradually comprehensive competitiveness of the site.

Original Chongqing seo, Source: http://www.seoread.org/post/seo-diacrisis.html

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