Talking about the experience of website operation Management and how to manage the operation well

Source: Internet
Author: User
Keywords Internet team management Operations management website management operations strategy

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Often visit Webmaster station, see a lot of webmaster experience to share, hand also itch, so today also share their experience to everyone, hope that we can learn to grow together, only personal views, there are wrong places, we have more advice. To get to the point, do the site operation has been 4 years, in terms of personal opinion, the site operation and management personnel can be divided into the following:

1, the operation of combat-oriented, this type of management personnel, have a fairly solid foundation for the operation of the website, rich experience in website operation, from the basic position of a solid step to the management position, more attention to the details of the operation of the website and process monitoring, strong implementation.

2, product development type, such management personnel, has a wealth of product experience, technology was born, have a technical foundation to pay more attention to the site's user experience, a good grasp of the site's product features and user needs.

3, the market development type, this kind of management talent, has the strong market development ability, the website brand Consciousness, pays attention to the website brand establishment and the promotion.

3, the Internet, this type of management personnel, has a wealth of Internet experience, familiar with the characteristics of the Internet industry and different types of platform operation mode, a large set of work, often have a good decision-making ability, according to different internet environment to give the right decision.

4., team management, this type of management personnel, has a wealth of team management experience, fully explore the advantages of the team, effective implementation of the website operation.

No matter what type of operation Manager you are, or other, this is not important, it is important to be an operational manager what we need to do, which links to reflect our capabilities, which things we must pay attention to?

First of all, as operational managers, should have the following points:

1, learning ability, strong learning ability, can let oneself manage the team in the continuous progress.

2, execution ability, executive force directly affects the website development, the team's work efficiency.

3, analytical ability, competitor analysis, market analysis, operational data analysis and so on need to have strong analytical ability.

4, management ability, again good team, no effective management, also can not play its real value.

5, decision-making ability, a decision, can change the fate of a website.

Secondly, as an operational manager, what should we attach importance to?

1, team formation, different stages of website development, the establishment of different positions, give full play to the role of the position, ability and effective team cooperation ability.

2, the website development direction and the plan, the website SWOT analysis, the competitor analysis, the website development direction, the profit model, the core point, the operation Development goal and the plan, the direct influence to the website healthy development.

3, Operation process monitoring, the establishment of operational objectives, effective promotion plans, promotional means, real-time monitoring of operational data, timely adjustment of operational strategies and promotional means.

4, Website market development and brand building, brand building, resource cooperation and integration, effective market insight and analysis capabilities, affecting the long-term development and growth of the site.

Finally, what should we do as operational managers?

1, team management, team set goals, specify the direction of implementation and planning, to give the team learning and development space.

2, the operation of monitoring, effective data monitoring, detection of problems in the operation process, timely proposed adjustment programs and the correct method.

3, effective strategy, face the difficulties, the face of bottlenecks, how to break through, how to develop.

4, the expansion of the market, the development of the website needs the market running-in, the need for resource utilization, how to use resources effectively, carry out the work of website market development, build the website brand and influence.

The above is some personal experience of operation and management come out and share the discussion, hope can give everyone a little help, we can always pay attention to my blog: Http://t.sina.com.cn/wanglouxiaoyu network leakage small fish, often communicate, grow and progress together, thank you!!

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