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The following content is from some foreign search engine optimization experts summed up the impact of GG ranking important factors. These factors are also other search engines to judge a site ranking criteria, only in the different search engine algorithms, the proportion of the various factors are also different. These factors are summed up in the following four parts, each part contains a number of small factors, a small factor of the ranking by the impact of GG ranked from the main to the order of the second.

I. Website quality

External link popularity of the site, the age of extensive domain name (from the search engine index to start computing)

The relevance of the external link page content of the website to the keyword

Links popularity of Web sites in topic-related site groups

The rate at which new external links from the Web site are generated

Number of sites included

Relevance of user-queried keywords to site themes (prevent Google bombing)

User behavior

Google's manual weighting

The specificity of the domain name (. edu. gov, etc.)

The rate at which new pages are generated and the number of times users search the site

Whether the website is confirmed by Google Webmaster

Ii. External Links

Anchor text for external links

Link popularity of the external link page itself

The theme of the external link page

Links popularity of external link pages in the site community of related topics

The age of the link, the surrounding text of the link

Link popularity of external link pages under the same domain name

Time to create and update external links

The particularity of the domain name of the external link website

PR value of external linked web site

Iii. Key Words

Use of keywords in site title

The application of keywords in web content

Relevance of page content and keywords (semantic analysis)

Use of keywords in H1 tags

Use of keywords in the domain name of the website

Use of keywords in page URLs

The use of keywords in H2, H3 and other headline tags

Keywords optimization of pictures, use of keywords in meta description

Keywords used in Meta keywords

Iv. page Quality

Site internal link structure

Export the quality and relevance of a link

The age of the page, the quality of the page content, the structure level of the website

Number of occurrences of "/" symbol in URL

The correctness of spelling and grammar

Whether the HTML code is authenticated by the consortium

Negative factors that affect rankings:

Servers often fail to respond

Highly repetitive with what Google already contains

Link to low quality or junk site

Duplicate meta tags on a large number of web pages

Excessive stack of keywords

Join a link factory or sell a large number of links

Server response time is very slow

External links from the junk site

Very low traffic, user behavior reflects poor

SEO is a very meticulous work, every detail to do a good job, adhere to the site rankings will naturally improve.

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