Using this open protocol will bring more traffic to your site!

Source: Internet
Author: User
Keywords Search engines announcements traffic more

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"Internet News Open Agreement" is Baidu news search developed search engine news sources included standards, the site can be published news content produced to follow this open protocol of the XML format of the Web page (independent of the original news release form) for search engine index, the website published news information Initiative, Timely to inform Baidu search engine.





adopted the "Internet News Open Agreement", the equivalent of the website of the news by the search engine subscription, through Baidu-the world's largest Chinese search engine this platform, netizens will have the possibility of a larger range of more frequent access to your site news, and thereby bring potential traffic to your site.





Open protocol is very simple! You can easily use it with our help. Content of Open Agreement

The

         below is an XML-formatted Web page in accordance with the Internet News Open Agreement, which lists information about the news posted on the website in a standard format.
XML Web page example:

XML Label Description: A required option with an asterisk marked with an asterisk marked as optional. The
*<document>--marks the beginning and end of the contents of the entire XML file.
*<website>--the site address.
*<webmaster>--The responsible person's email. When necessary, we contact you through this address. The
*<updateperi>--update cycle, in minutes. Search engines will follow this cycle to visit the page, so that the news on the page more timely appear in Baidu News. The
*<item>--marks the beginning and end of each piece of news information. The tag is a single piece of news information, excluding news topics.
*<title>--News headlines.
*<link>--News URL address, corresponding to a single news one by one, if the pagination of the news has more than one URL, equivalent to more than a piece of news.
<description>--News content Introduction. The
*<text>--the full news body (contains only body text, no other characters, such as HTML language). The purpose of this article is to make the news more and more accurate in the search results.
*<image>--the relevant pictures in the news body, using an absolute address. If the news has no relevant pictures, can be empty, if there are more than one picture, please reuse the label. The aim of this article is to bring the relevant photo exhibition of the news to the search results now. The
<headlineimg>--the headline map for the news that could make headlines, using an absolute address.
<keywords>--One or more keywords that reflect the content of a news topic, separated by spaces. This entry is for reference only, and the retrieved results are not entirely dependent on the contents of this label.
<category>--News Classification, you can follow the site's own classification system, it is best to use the first class classification. The
<author>--News author can be an institution or an individual.
<source>--news sources, i.e. original media or other institutions.
*<pubdate>--The press release time, consistent with the publication time on the news HTML page. Please be accurate toMinutes, if the publication time of your website does not record hour minute, provide year date.

Recommended time format: month, day and minute seconds


: 2005-11-09 10:37 |  2005/11/09 10:37:00 | 2005.11.09 10:37:00 |


November 09, 2005 10:37 00 SEC | Fri, Modified 10:37:00 GMT Open protocol use

Before using, you need to know the following:

whether your website has become Baidu News source, or has not been included in Baidu News search, you can use this Open agreement. The content provided by you using the Open agreement should be in full compliance with the following "news source collection standard". The Internet News Open Agreement is only a kind of assistance and beneficial supplement to the original news source, instead of replacing it completely.

News source included Standard:
Baidu hopes to diversify its news sources and encourage original news content. If it is a large number of valuable news content and can be updated in a timely manner, legitimate media sites, and the stability of the Web server, high-speed, it is in line with the basic principles of Baidu's news source.
Baidu news search included content including politics, entertainment, sports, finance, science and education culture, social life and other news reports and media reviews, digital products, real estate, automotive and other market information and evaluation, the industry's dynamic and market, the organization of the work dynamic, is written or edited by professionals in Chinese information, Does not include published personal information, forums, blogs, ads, humor jokes, emotional stories, erotic, photo, Stills, star files, recipes, downloads, multimedia and other types of Internet information in other languages.
You should be responsible for all the content provided, to ensure that you provide the content of the authenticity, legality, and no infringement of the interests of any third party.

Here we go!
First step: Create an XML file
Please make an XML file according to the content of the Open agreement published above.

Other Notes:


The supported encoding formats are GB2312, UTF-8, BIG5. You can put all the news in one time segment of a Web site in an XML file, or you can place it in multiple XML files by channel or column. Keep each XML file in a state that is constantly automatically updated by the update cycle. Each XML file holds at most the latest 100 news releases, without saving the previous news. Please put the published news in chronological order, that is, the latest release of the News at the top, otherwise there may be missing news. Some special characters in the XML label content must be converted to XML-defined escape characters, otherwise an error will result in the search engine not getting the news on the page, as detailed in the table below. Characters HTML character escape and (and) &amp;&amp;amp;&amp; #38; single quotes ' &amp;apos;&amp; #39; double quotes ' &amp;quot;&amp; #34; greater than &gt;&amp;gt;  &amp; #62 less than &lt;&amp;lt;&amp; #60; The "&amp;" in the escape character does not need to be transferred.


Step Two: Validating an XML file
         the address below provides a variety of tools to help you validate the structure of your XML file:
         http://www.w3.org/xml/schema#tools
         http://www.xml.com/pub/a/2000/12/13/schematools.html
          Validated XML files enable you to provide more standard information and ensure that your published news information is not overlooked by search engines.

Step three: Upload XML URLs to your Web server before submitting them to
         submit. Enter the URL address and other information of the XML file into the corresponding box below. The search engine will be directed to access the URL address, which needs to be resubmitted when the URL is changed.
         Baidu News Search will test and observe the data you submitted for a week, if you are basically in accordance with the requirements of the Internet News Open agreement to produce but there are problems, We will contact you based on the email address provided on the XML page.
         Note: Baidu News search does not guarantee that you will be able to include all the content submitted.

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