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Online often have friends please help do a complete website diagnosis, one more than not only inefficient, but delayed their own work. The site is not difficult to diagnose, but more meticulous, I will diagnose the site's process and procedures to share to everyone, if your site has some problems or think it necessary to make a diagnosis, you can refer to my steps to conduct a detailed site diagnosis!
The first step is to check the cumbersome page code, such as style sheets and JS information, whether it is an external call or an inner page mosaic or a mixed row. If the inside page mosaic or mixed row, please remember that these style sheets and JS information independently stored in the corresponding CSS and JS file, so that can improve the efficiency of the page code can also improve the spiders crawl when crawling speed. It is therefore important to use this information externally.
Step two, title, description, Keywords: first check the title of the homepage is appropriate, whether the integration of key keywords, whether more than 28 characters, and then check the description is reasonable, there are no more than 108 characters, etc. then look at the keyword part of the keyword is not a stack of suspected, if there is immediate deletion, The search engine has greatly reduced the weight of this part. Check the home page, and then check each of the subpages, see whether there are independent page title, the general title of the title-site name, such as my two column using "SEO Technology-nanjing SEO Bautie Blog" for the title, the News page using "Site diagnostics five-nanjing SEO Bautie Blog" for the title style.
The third step, keyword density, layout: keyword Density general control in 2%-8%, too low will affect the weight of the keyword, too high will have the risk (stack keyword). Therefore, we improve the content of relevance, reasonable arrangement of keywords for the effective improvement of the keyword ranking has a certain impact.
Fourth step, navigation class check, is the picture or flash or text, so the relevance of the location, you put a picture or flash, is not a pity. Even if you use a picture for navigation, note ALT to add a description (Increase the keyword density). Flash navigation is not recommended, first load need time, affect the user experience, the second can not effectively increase the keyword density. In addition to head navigation, we also need to have breadcrumbs navigation, that is, historical navigation, such as Nanjing Seo-seo Technology-site diagnostics five. This allows for the formation of detailed navigation and can enhance the user experience. Other navigation, such as the previous one, the next article, in the capacity of the conditions, but also need to add, you can make the spider free back to the pages. It's also important that check the page, you need to see the page has no obvious piling keywords, such as the bottom of a series of product names added, so it is easy to be considered in the stack, and then see the source has no hidden div or use of hidden text to increase the keyword density, this is also very dangerous.
5th, the chain, links to the situation may indirectly affect your site, so much attention to friendship links have no right to be lowered or be k is very necessary, otherwise be convicted of the crime of synergy you can be a big injustice. Webmaster can refer to my previous Digest site optimization of the selection of links to the standard, Friendship link management and how to find a new station to find external links commonly used methods. Check the number of chain, there is no outside chain or little chain of sites, nature does not have a better weight, it is difficult to get a better ranking.
Through the above five points of the investigation, I believe that the webmaster should be able to find their general problems, I hope that some of my shallow insights can help the webmaster improve the site.
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