Entrepreneurial opportunity in the eyes of a parent investor

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Guo Guowei, a master of Chinese studies, has pointed out three realms of life in the world: "Last night, the West Wind, the Green tree, alone on the high-rise, look at the Tianya road;" My end not regret, for Iraq to eliminate people gaunt; The public find him 1100 degrees, suddenly looking back, that person is in, lights dim place. "In fact, the investment, entrepreneurship is not the same?" When you are struggling to find an opportunity to start a business or investment, please calm down and look around, you will find yourself surrounded by a variety of opportunities. The following are the entrepreneurial opportunities that a parent investor may be able to inspire.

Still want to build a daily trading site? Want to develop some social games that don't really matter? Or do you want to create a so-lo-mo-like picture-sharing service? Please stop and hurry home to gather with your family, talk to your parents, play games with your children, ask them what they need, and create the products they need. Whether you believe it or not, there are always a lot of products that will make their lives more convenient and happier. And the most important part is that they are willing to pay for it. Let's look at a set of U.S. data that will confirm that this area is worth investing in:

In America alone, mothers with children under the age of 18 have 69 million

American mothers spend up to 2.1 trillion dollars a year

Over the past 4 years, American mothers who have used social networks have grown by 591%.

It is estimated that 63.6 million tablets will be marketed this year, with an average of 27.2 apps downloaded by parents for their children, spending about 100 dollars

In the United States, children and infant clothing spending is about 10 billion dollars a year, which is even higher than the child's diet, the market estimates that by 2016, the market will be more than 35.2 billion dollars

Obviously, the family has become the key to everything.

As a parent, I am not surprised by these figures. Because when I became a mother 9 months ago, I did spend so much money: buying urine, clothes, being a member of a parent's club, taking care of children, buying baby wipes, baby food, baby carts, car seats, toys, seeing a doctor, and so on. Another friend of mine has two children (5 and 7 years old, respectively), they spend more on children's stories, language teachers, minivans, children's clothing, soccer classes, ballet classes, basketball lessons, gymnastics classes and private schools. And what happens in everyday life is often overlooked by us.

The 23-year-old single entrepreneur does not realise that the family is actually the largest market, a trillion-dollar market. People will never stop giving birth to children, as the saying goes, poor parents heart, son, hope that women into chicken is all parents wish. In order to ensure that children can grow up healthily and safely, for children to receive a good education, do not say money, even if the pain and tired they are willing to. As a result, the above figures will grow every year, and more importantly, the size of the market is entirely predictable.

The problem is opportunity.

But today's markets do not meet the day-to-day needs of parents, who often experience painful things like finding better childcare services in one place, weekends and school days to find something to do with their children; Looking for an ipad app that's easy for kids to use and help them learn is even harder, and you'll find that most apps end up as an entertainment tool, something like this is not very well enumerated.

In fact, most of the problems faced by families can be solved through good technology, humanized design and convenient channels. When you design a learning application for a member of your family, or design an E-commerce site for your moms or provide some useful subscription services for your children, you are making a huge contribution to the convenience of people's family life.

So stop your haste, look around your life, and see what problems people are facing. Perhaps, the public seek him 1100 degrees, suddenly looking back, that opportunity is in, daily life.

Article from 36 Krypton