Input decision on opportunity, event market how big-anniversary business Process Series 2

I've spent almost all my time in the Web planning and building these months, today in the balcony to drink coffee, looking out of the window of the sunny spring, really longing for a long time, love tennis and mountain climbing, but think of me and comrade Wei two months of hard work, can not help but feel the time is pressing. Although I have been streamlining the content, but always feel that the market opportunity of the huge, blank too much, can be said to be an uncovered gold mine. "Event" called "Events", commonly known as "activities", recently a popular book "Event Management", described very clearly: the beginning of time, the human race to find a variety of ways to create important events in life. Four Seasons change, the moon falls, personnel ups and downs, national rise and fall. From Chinese Spring Festival and Western Christmas, from the wine gods in Greece to the carnival in Latin America, from the grand seaside wedding to the Paris fashion show, from Harvard's business giant fundraising to the Wilderness Rock song, from the F1 super car race in Shanghai to the summit of Asian political and economic leaders in Boao, From the beauty-studded BMW global car show to Rage's reality TV show, from the US presidential campaign to the return of Hong Kong, not to mention the Olympic Games, which produced rallies, ceremonies, ceremonies, celebrations, promotions and exchanges, the commercial wonders and opportunities created by the events have not been able to do so, and are unparalleled global economic and cultural ambassadors. The event market is comprehensive, the region is broad, to estimate the whole value of the market is difficult. So how do we explain the scope and scale of the event industry? The event industry can be divided into smaller portions to a certain extent, and then we can tell the event industry how much the value of a part of the audience geometry? What is the economic impact? We can choose a specific geographical area and then ask ourselves: "Could we count the data of this event in this area?" "In a sense, it is possible. In Britain, for example, the wedding market has a size of 2.6 billion pounds. The statistics are based on the number of known weddings (officially registered) and on the average cost of each wedding. The same statistical model also draws the approximate economic or economic size of the American and European wedding markets. Marriage market in China is a sunrise industry, which contains huge business opportunities. Marriage is a great event in life, but also a happy occasion, according to CCTV statistics: the annual number of marriages in the country is 18 million-20 million, of which, urban couples accounted for about 20% of the total, that is, the annual number of urban marriages around 3.8 million. And according to the statistics plus various related consumption, the national marriage every year, the total consumption in 250 billion yuan. This consumer group led the marriage introduction, wedding company, wedding photo studio, beauty salon, jewelry, clothing, gifts, home, furniture, home appliances, hotels, tourism, real estate, decoration, catering, tourism, transportation and other more than 40 related industry development. Of these 250 billion, nearly 70 billion yuan from the newly married market closely related industries (marriage introduction, wedding company, wedding photo studio, beauty salons, jewelry, home appliances, hotels,Travel, etc.). A survey of Beijing's Blue Vision brand integration agency shows on average, the newlyweds will spend about 120,000 yuan for marriage (not including house and car consumption), only in Beijing, every year, there are 100,000 couples to enter the marriage hall, the rural marriage fee for each new couple in 20,000 yuan to 100,000 yuan, The city is spending between 80,000 and 250,000 dollars per couple. Only in Beijing every year because of the total consumption of marriage is up to 12 billion yuan as China's per capita living standards continue to improve (2003 Beijing per capita disposable income of 13882.6 yuan), the consumption structure is escalating, at the same time, according to national statistics, public consumers are willing to save 31. 54% is used for the consumption of marriage, while the proportion of marriageable youth is as high as 91. 2%. This shows that the next 10 years, our marriage market consumption will only be more and more big. According to the authorities forecast, China's wedding market will continue to heat up, the next five years, the annual total consumption of marriage will be more than 500 billion yuan, the market prospects are very broad. China's exhibition market, Vice Minister of Commerce, said Jiang, in the exhibition industry mature developed market economy countries, the exhibition industry output value of about 0.2% of its GNP. At present, China's exhibition industry's total output value of about 10 billion yuan, accounting for only about 0.07% of GNP, and developed countries far apart. Such a huge market, but do you know what brand service or industry services platform? The huge demands of people are dispersed, nonstandard service providers cover, disorderly and vicious competition, need an industry platform to standardize and protect, I hope that the anniversary can help users more money, more energy-saving to find more reliable, professional services, help service providers to enhance the brand, improve performance, improve quality and competitiveness. It is because I think it is a good opportunity, so I will continue to devote more effort to do something!