Lingdaihong: There are few angels in the south to do the "big Brother" behind the entrepreneur

The most angel series of the Ling-Hong

And Lingdaihong agreed to meet the location of a café in Shenzhen. He said he would just go back to Shenzhen and spend almost every day here, talking to a variety of entrepreneurs, even though his office was only a few steps away from the café.

All along, in the domestic active angel investors, the Pearl River delta area almost difficult to find an angel figure. At the beginning of 2009, when Lingdaihong decided to resign his post as chairman of the mega-printing Machinery Company (hereinafter known as Fairchild) as an angel investor, he naturally became a new representative of the Southern Angel after Hebo.

In just two years, Lingdaihong has invested 5 start-ups, covering five areas such as cloud computing, SNS, community gaming, E-commerce business-to-business and Business-to-consumer. He told the South reporters that the 2011-year plan to invest seven or eight more. And for the new Southern Angel, the Angel investment itself is a "side-pitching learning" process.

"Science and Technology fans" in traditional industries

Born in 1967, Lingdaihong graduated from Automation Department of Anhui University of Engineering. After graduating into the image and printing and packaging industry "played nearly 10 years of work", 1998, he decided to work with friends to create a mega-printing Machinery Co., Ltd., mainly for the Japanese printing manufacturer Komori Company (Komori) to do agents and integrated technical services.

Recall that period of the entrepreneurial experience, Lingdaihong did not hide the feeling of achievement, "just starting a business, the industry ranked first of that big company in the Chinese market has invested a few billion, and I took 3 million start-up funds to dry up." They now account for more than 40% of the city, and we account for about 30%. So, I also now often tell entrepreneurs, big companies have many rules, many impossible, for entrepreneurs, everything is possible!

At the end of 2006, Lingdaihong to see the management team of Siu di is mature and stable, first resigned as president, in the industry to do the equity investment. But because the printing industry itself has limited investment space, two years down, mediocre results. Just then, several familiar angel investors to Lingdaihong suggested, out of the printing industry, investment in the Internet.

This suggestion "wake up" Lingdaihong. He was a science and technology fan from a young age. In his own words, his obsession with new technology is not the rapid replacement of terminal equipment, but a keen interest in technological fantasies and trends that can change human behavior. Even when he started his business, he was always chasing some tech blogs.

In the early 2009, in order to concentrate on "learning" to do angel skills, he simply resigned as the chairman of the post, only as Hong Kong Siu di Holding company chairman of the post, north to Zhongguancun resident. He is an active in the vicinity of Zhongguancun Angel investors to learn the Internet industry in various segments of investment experience, one side began to build their own network. That year, he threw out the first project in the Internet field ——— Granville Net.

"Micro-blogging control" in the investment circle

At the end of 2009, Lingdaihong began to touch Weibo, which at first took it as a news tool. But a few months later, when he labeled himself "angel investor," he found that he received more than 10 business plans from the entrepreneur every day.

In the interview process, Lingdaihong several times sigh, Weibo greatly shortened his time to enter the angel investment circle. To be able to timely understand the inner circle of the latest trend of angels, and secondly, can also and more direct contact with grassroots entrepreneurs. By the end of 2010, he had even really made a recommendation from a friend on Weibo to invest in a cloud computing company ——— New line technology.

However, speaking of "learning to be an angel", Lingdaihong admits that entrepreneurs are his best teachers, compared with other angels "a phone call, a meeting", "because they will almost every day to tell you about his company and the industry."

In the process of communicating with entrepreneurs in both Beijing and Guangzhou, Lingdaihong found that although Beijing entrepreneurs have a more forward-looking understanding of some Internet concepts and in-depth understanding, so in SNS, community games, application software and other fields more entrepreneurial advantage, but the Guangdong entrepreneur has a more solid e-commerce and mobile Internet Entrepreneurship Foundation.

Taking the mobile Internet as an example, he gave an example to reporters in the south, the future will have more opportunities to leave the combination of hardware and software areas. If Guangdong happens to be a major manufacturing base for mobile devices, if the entrepreneur in the development of applications more focused on the experience of hardware design, or through software development to make up for the development of hardware (such as battery) technology, or into the mobile phone cloud era, leading a step to distinguish which technology development belongs to the cloud, which belongs to the mobile phone end, will be worthy of a promising entrepreneurial project.

As for E-commerce, he gave his own investment in behalf of the operator "benefit quotient advantage" as an example, the generation of operators to earn is not just hard money. Compared with many of the entrepreneurs who want to do platform or independent business, this model on the one hand, in line with the "offline enterprises want to net" the actual needs, on the other hand, on behalf of operators can also be a more low-key "twists and turns" approach, first tamping software docking, team training and logistics management For the future to do independent platform for the development of business operations base.

"Angel of the South, stand up."

From 1998 to the establishment of the sales of Lingdaihong 1 billion, this experience of the hardships so far so that the unforgettable, but also let him become an angel can be more smoothly with the entrepreneur communication. In his view, the entrepreneur in the initial stage of business needs, and not only is the financial support, more crucial is in his wavering hesitation, behind can have a big brother, "even just a phone call, let him light down."

He is convinced that the amount of angel investment is small, but for entrepreneurs, it is far more significant than the subsequent tens of millions of from VC, "because this is probably the first time in his life to get the investment." "All said that angel investment mainly to see people, because the product and business model may be due to environmental changes and constantly iterative, but as long as people are reliable, you support him, the chances of success will be much greater." ”

However, often Beijing and Canton run Lingdaihong also admitted that, and Beijing "as long as someone to start a business, the first time will look for an angel" financing environment, the number of Southern Angel is indeed very few.

"Guangdong bosses mostly do business, and now even if they have retired from a specific management position, it is hard to accept that ' 100% of the money is invested, only 10% to 25% of the shares, and there is no voice ' angel logic." "Every time Lingdaihong back to Shenzhen and the printing industry to meet old friends, often persuaded them to join the ranks of angels." Let him feel helpless is, "although the Tencent mansion stands beside them, they do not believe that the Internet can create one miracle after another".

However, from this year onwards, Lingdaihong found that some old friends began to ask him "how recently". "They are also slowly shaken. Lingdaihong smiled and said, "maybe in another two or three years, when I really do something, they'll start thinking about joining." ”

Angel of the People

September 1989 graduated from Anhui University of Science and Technology Engineering Automation Department

September 1989-November 1991 Anhui Xinhua Printing Plant Mechanic Repair Workshop

November 1991-August 1994 equipment supervisor of Shenzhen Nine Star Printing Co., Ltd.

September 1994-November 1998 Ning (Hong Kong) Printing Equipment Co., Ltd. Deputy general manager, general Manager

At the end of 1998 with friends to create a high Technology Co., Ltd. SIU di

2001 Trillion di high technology renamed Zhao di Printing Machinery Co., Ltd., president and Chairman

2006 resigned to the president of Mega Dee

2009 resigned as chairman of the Hong Kong Siu di Holding company chairman, focused on Angel investment, mainly in Beijing and Guangdong activities. Investment interest in the Internet, cloud computing, IoT, biotechnology, clean energy, new media, children's education, health care and other industries.