New my electronic founder to talk about the entrepreneurial experience: "Lifting and not lifting" the two years

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Some say this is the best time for hardware start-ups. "Cambrian type" of the new hardware explosion to bring a spring in Shenzhen. And yesterday afternoon, by Xiaoping, Wang Qiang, the leader of the Chinese partners to Shenzhen to create a few strands of strong spring breeze, the hardware business to make a very high. "Bigger than the big, deeper than the deep, softer than the soft," the picture is full of hardware entrepreneurial pleasure because the message board "high teacher entrepreneurial pressure to do not lift" the topic of the climax constantly.

Is your body important or is it more important to start a business? Teacher Gao (the game to develop smart accessories "New Me" founder) to tell you about entrepreneurship for two years, in lifting and not lifting between the story.

Not to mention the injury one: Software entrepreneurship, the idea ahead, the product even bubble did not take

At the beginning of 2012, I felt the impact of social networks such as watercress, Facebook and Weibo on life, resulting in the collection of decentralized personal network data and the creation of a virtual avatar product concept that would affect people's real life with the data in these virtual worlds.

Initially, we collected personal data and manually entered data, such as waking time, from users on Weibo, watercress, and everyone. But found that the data is not fresh enough to support the creation of a virtual incarnation. Until it was discovered that a wearable device called Fitbit in the world opened up the API to fetch a lot of personalized data, the team began to develop Web apps based on Facebook's Dali advocacy.

Now think about the mistake I made when I was walking too slow, the world has not followed my footsteps. Not only did not do one development multi-platform application, even a platform experience did not control well. After the launch of the product, but also because of the next step how to go, see no hope, the first team dissolved. Hesitation for one months, lying in bed every day do not want to get up, hard work a few months to do the product even a bubble did not come out on the end.

Later summed up the harvest is: found that people with personalized data to socialize, the performance of the game of interest; self-comfort at least know what users like, it is not a waste of energy.

Not to mention the injury two: no money, no fame, from the software to the hardware, the public after the gorgeous turn?

With a social game and so what? What are the benefits to the user? Where is the product's foothold? How to evade the risk that even bubbles cannot take after doing it

We decided to develop our own hardware this time because the Fitbit API didn't work perfectly with the functionality we envisioned. The first problem that can be faced after a wearable prototype is how to turn it into a product. In the first half of 2013, looking for hardware development talent is very difficult, especially at that time there is no money, no name, it is more difficult to do.

Because the new my hand ring "poke" remote Vibration and "game nurturance" novel concept, in Shenzhen firewood space encounter Csdn Li, invited us to participate in sharing the MDCC conference, and then many media invited to participate in industry meetings, then, walking in the front of wearable equipment new I suddenly fire up, Hardware and software team in the product and research and development so basic complement.

December 2013, Seeedstudio completed the target of the new I hand ring under the assistance of formal production. Hardware production because of the lack of prior experience and resources, resulting in a constant situation: battery charging, Bluetooth connection is not good because of the conflict between industrial structure design and processing technology, it is fortunate to become the first Innoconn "kick2real" Hardware project.

Fuji Kang Rich production experience, we pushed down the entire structure, do the appearance of material upgrades, re-opened the mold. This cycle lasted a long time, although it caused us to delay the delivery, but in exchange for the new my whole quality of a huge upgrade.

The first experience of hardware production, we have frankly accepted these experience and resources are bound to go through the pit, but feel unworthy of the user, so promised all the upfront purchase of products users will be free of charge to receive a new generation of products, the next will use better products as compensation for love.

Looking back on the experience of my new hardware, I found that the production problem was taking up too much of our time. Scattered a lot of energy, leading to some of the most grasp of the place instead of doing well, such as the user's concern and the overall product optimization, and the positive harvest is: accumulated software, hardware, production experience and technical strength; understand the social, the game , health and other elements put together how to reconcile the proportion of the overall operation experience is also not to mention, some of the resources before contact has also appeared, and now understand why the entrepreneurial to boil, because a lot of things need time, need precipitation will have effect.

It was a tough one, but it was cool.

From creation to entrepreneurship, calm but impatient, is now a state of

There are often problems with the inability to speak out and great pressure. But the problem is solved, the operation is proper, basically can not solve the problem, this is a start-up after a growth, people become calm.

Since starting a business, just like a kid who learns to step on a bicycle, can't wait to find some skills after several operations, and lie in bed every night to sleep, thinking about how to ride better tomorrow morning, farther.

7 years ago, I was a designer, because I love Nintendo and I want to do something to bring convenience and happiness to people's lives. Then began to grope for open source hardware. Now, beginner has not changed, but in order to achieve this goal, must from the founder into an entrepreneur, business thinking to run products. Now, the new my team is combing past experience, start a new journey, welcome teachers to visit the understanding, especially the investors teachers, I have washed clean waiting.

As for the recent rumor that Gao teachers do not lift it because of the blood caused by the QI deficiency, has now recovered, do not believe that you can try.

The picture comes from "Shenzhen Bay".