"Sell water" too much, entrepreneurs are not enough

Last Friday, I was invited as an observer to participate in the Black Horse competition in Tianjin, the Saturday film "China Partners" after the release of the first time I entered the theater to watch. Whether it is the Black Horse contest, or the "Chinese partner" film, its theme is about entrepreneurship, can easily arouse the audience's entrepreneurial impulse; the difference is that the time background of the Chinese partner is more Robin Color, and 2013 's now, Both the entrepreneurial environment and entrepreneurial direction have changed a lot. The author through the collection of public information, sorting out the current stage of China's investment and entrepreneurship of several major characteristics and trends, for reference only, welcome to discuss.

All over the country have issued preferential policies to rob Beijing's high-quality Entrepreneurial resources

A few days ago, the Internet industry had a debate about whether to flee Beijing, fun play net CEO Zhou Ping that although pure Internet companies do not need to leave Beijing, but not pure internet companies such as electricity quotient, has accumulated backbone members, with financing, enterprises enter the second stage of steady development, you can leave Beijing, Go to the second-tier cities where prices and environment are better. and Jinshan Network CEO Fu that internet companies should not flee Beijing, in the Non-core city is easy to lose sight.

The author more agree with Fu's point of view, however, there are indeed many places in the country through the introduction of preferential policies to rob Beijing's high-quality entrepreneurial resources. Beijing, with its location and talent, has become a place of business for Chinese entrepreneurs, but Beijing's high cost has also become an unbearable burden for many start-up companies. Moreover, although Beijing also attaches importance to entrepreneurship, but in the specific preferential policy is not flexible. In contrast to Beijing, Chengdu has introduced preferential policies to speed up the development of mobile Internet, including the reduction of office rent, the granting of subsidies to moving enterprises and the support of start-up funds. and Shenzhen issued a registered company inspection capital, registration fees and other measures for grassroots entrepreneurs are very attractive. And only 30 minutes away from Beijing city iron can be achieved in Tianjin has introduced a number of preferential policies, trying to dig the corner of Beijing. It can be predicted that local preferential entrepreneurial policies will attract Beijing's enterprises to move in, but also will urge the growth of domestic enterprises, the future of non-Beijing start-up companies or projects will be expected to more on the stage like the Black Horse competition.

Prevention and control of pollution, food safety, health care to become an important business and investment direction

At the end of 2012, and a well-known VC investment manager exchanges, the other side bluntly they have no longer consider the electricity Business Project, this and 2011 Electric business investment Hot formed a strong contrast. In the Friday I participated in the Black Horse contest, pure Internet projects, especially PC Internet projects are not too much, and more is the project is aimed at pollution prevention, food safety, medical and health and other fields. According to the statistics of Chinaventure, since 2013 (May 20), there have been about 10 cases of pollution prevention, food safety and medical care in the 59 open financing records of various industries, with a significant increase in the proportion compared with the same period in previous years. At present, the Internet industry has a large pattern has been set, each subdivision area although there are opportunities but the probability of growth is small; while the mobile internet because of the direction of profit is not clear, the relevant entrepreneurial projects, although many but lack of investment and financing cases, and the overall amount of money is small. For entrepreneurs, pure Internet project threshold is low, but the pain point is far less than pollution prevention, food safety, health and other fields. In addition, from the size of the pain point, based on internet technology to upgrade the traditional industry O2O entrepreneurship will also be an important direction.

The economic environment is poor, experienced executives and entrepreneurs become more dominant

Although the new Oriental development as the background of the film "China partner" can be described as a grassroots entrepreneurship, you can imagine that the film will also arouse 85, after the entrepreneurial enthusiasm, but it is undeniable that the current grassroots entrepreneurial success has become increasingly difficult. It is hard for small companies to survive under the oppression of the Internet or other technologies, and entrepreneurship based on traditional industries requires too much capital to be available to grassroots entrepreneurs. In view of the big environment, the current economic growth rate is much lower than in the past, which makes the C-end users more cautious in consumption, start-up companies to make money more difficult; On the other hand, in the context of poor economic environment, in order to stabilize the mentality, more people will choose to enter large companies rather than to venture out.

Of course, a poor economy may lead to an increase in the number of unemployed entrepreneurs, but experienced executives are more dominant in the context of a difficult environment. While many investors are encouraging but not investing in grassroots entrepreneurial teams, some of the most famous investment people don't even consider entrepreneurs under 35 years of age. A brutal reality is that at this stage of China's entrepreneurial sector, the opportunity to appear in MA and horse is very slim, and such as Bill Gates and Zuckerberg in the United States, such as the success of the case in China more just fantasy. The social attribute of China's relational type determines the network, qualifications, resources are the basic conditions for entrepreneurship, and these are a good background of the senior executives have, from the Black Horse contest, the success rate of the executive business is also far greater than the grassroots, no work experience of cock silk reverse in the entrepreneurial field has become increasingly accidental phenomenon.

A surge in water sales for entrepreneurial services and increased competition among the companies

An interesting phenomenon is that there is a sharp increase in the number of water sales companies and institutions that are now serving start-ups, and sometimes there are too many entrepreneurial competitions and not enough entrepreneurs. Compared to digging mine personally, it is easier to make money by selling water, so the coffee shop with the theme of entrepreneurial incubation has increased rapidly, and all kinds of entrepreneurial competitions have been sung by you, all kinds of organizations have also organized a fair or docking meeting on investment and entrepreneurship, regardless of whether they are in the performance or otherwise, local governments have established associations Conduct training and other means of selling water.

The increase in water sales agencies or companies, resulting in increased competition between each other, high-quality entrepreneurs become the object of the parties to rob, which makes many entrepreneurs frequently in all kinds of entrepreneurial competition between. For the water selling company, the ability to provide a competitive comprehensive service determines its strength, specifically for entrepreneurs to provide one-stop project incubation, media publicity, investment docking, mentor-directed water selling companies more competitive, and the company's own visibility, and investment institutions and government relations are very important. Of course, even if the job is to sell water, itself is not easy. The organizers of the Black Horse Contest 1 o'clock in the morning to the relevant information sent to the author's mailbox, do sell water is also very bitter force; and the scene of the author and the staff called Song Ai, only to find that they are more than I imagined the bitter force; for the entrepreneur service, in fact itself is also in the business.

Original articles, reproduced please specify the Source: Huang (Product research director, Internet industry analyst), Sina Weibo @ Huang.