The importance of the website frame of the SEO system to the inner chain construction

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This article starts from the framework of the website, the final foothold is the importance of the site inside the chain, Zie Zhe Xian SEO Blog is designed to summarize their SEO experience, sharing SEO skills, I am not telling you to go to the forum post, to raise a blog, no Baidu asked himself to answer such a simple and meaningless things, I will have some experience and experience of their operation to write out and share with you, I do not very good, but if you can play the effect that is very satisfied.

Look at the layout structure of a website from the point of view of SEO

The internet, three words out of context, understood as "interconnected" connected to each other, with our own experience to talk about the internet is not just from one link to another link. In the understanding of spiders, spiders are man-made out of the natural embodiment of the human mind, spiders crawling, the judgment of a website, qualitative and other abilities are given, spiders are mysterious, spiders are around us. So-called search engines think that excellent site structure naturally has two characteristics: the first is interconnection, the second is clear.

Interconnection and clear surface look a little contradictory, interconnected how clear? In fact, contradiction is the unity of opposites. Interconnection is to allow the site to form a network of interconnected unity. Clarity is from the feeling of people, when you enter the site, you can feel the hierarchy, and can easily find the resources you want.

Look at the excellent website frame structure from WordPress

I take WordPress as an example, in the home you can find the various categories of links, if not the top as a navigation display, it will be in the sidebar to show all the categories. That is, you can connect to each category from the home page.

Then you can connect to all the articles under this category under each category. The above two points reflects the clear this feature mentioned just now, the top level is the first page, the next layer is classified, the bottom layer is the label.

In fact, we should look at the structure of the site model as a three-dimensional spherical! The outermost is the homepage, is also the highest weight page! Because whether the tag page or the category page, or the article page will link to the home page. So the homepage is the highest weight page in the website. In this spherical model is next to the first page is the category and the tab page. The weight is second only to the first page, the next most inner is the content, the content is connected with each other, and in the content page has the link which pointed to the label also has the link which points to the classification, certainly also has the link which points to the homepage.

Next we simulate ourselves as a spider going to crawl such a site. If you enter the homepage of this website from somewhere outside the station, divided into a number of categories, the first page of the article, the sidebar label, and so on, into the classification of the Spiders to crawl to the category under the article page, in the article page crawling to the label or other articles in this article links, in the article crawling is parallel crawling move, If the article has a link to a label, then crawl to the tab page. The current tab page is also due to the new article title or summary of the addition to let this page has been updated, this "new" page leads to the homepage!

So a crawl basic know why the weight of the home page is the highest! and know why some keyword search in the better position is the label instead of seeking an article!

This article on the surface of the Web site structure, but in fact tells the importance of the construction of the chain and the necessity: want to let spiders stay in your site for a long time! Then the article will be the inner chain to do a down-to-earth!

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