The sea is not as good as the special content

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

Mixed in webmaster Nets, also learned a lot of webmaster share experience, in the heart that is a happy, free to learn useful information, greatly promoted my growth. So, now my experience to share with you, please webmaster hold a personal field, together to learn the martial Arts.

First of all, as a regional portal, must be based on the local market, is the so-called "one side of soil and water, to raise a party." For example, in Beijing, the main story is the customs of Beijing, the most should be nostalgia for old Beijing and the heritage of Customs. In Chengde, Hebei province, is the mountain resort in Chengde, the Empress Dowager Cixi once stayed in the place, is now a famous tourist destination.

Just started to do the regional portal, a lot of friends said, Sina, Sohu, NetEase so many news, so powerful, you a local small site how to compete with them. Friends of the views I have thought, thoughtful, only to find that I do not want to compete with them, I do is based on local people, to provide them with more detailed, three-dimensional regional service information, eat in Chengde, playing in Chengde.

If said, a regional website want to Haina rivers, covering from the national military to the geographical characteristics of various content, then I can only say, the early closing bar. Forgive me, because the comprehensive website is doing well, also very strong, we compete with them is an egg to touch the stone, versus. So, we have to subdivide the market, small, do fine, only in this way can we succeed. Beijing Quanjude, specializes in roast duck, although now extended a number of products, but are closely related to the roast duck. This is the strength of the profession, only the professional is more unique, only features can achieve excellence.

Many webmaster friends in the site to promote a common mistake is to be anxious, still remember a friend set up a website, IP traffic is not much, so in the major forums registered accounts, advertising stickers, promote their own website. The end result is a friend's account is blocked because of hard advertising. Compared with hard advertising, soft text advertising is more persuasive and covert, can lead consumers in imperceptible, and produce action.

A buddy is 4A advertising company's senior copywriter, told me some about the soft text promotion aspects of content, I do not hide, and we share, said the bad also don't despise me!

Soft text advertising is the naked propaganda, the effect is 100 times times stronger than the rigid advertising. Here is an example to write, more vivid image. The title is: "The most cattle farmer job resume, humiliate college students?", the contents are as follows:

I once was a peasant laborer, the family poor, a school dropout, is following the villagers to the North drift. But I never gave up learning, in the last five years, I have been steadfast, hard work at the same time adhere to hard study, so have a considerable advantage of the work competitiveness-to the mountain wood training to conquer the "computer Three-level examination", "Accounting Practice Qualification Certificate", "National E-commerce Qualification Certificates", and also fixed the English, Japanese and etiquette, from a doorman to do network management, and then to excellent account manager.

My advantage:

1, as long as the work do not live: I was born workaholic, in the last company's average time for 16 hours. I can not eat, do not sleep, do not marry, that is, must not work, in order to better work, in addition to the work of clients, I hardly make friends, and not waste time to make girlfriends.

2, hire me, you can dismiss at least four undergraduates; although I did not go to college, but network management, manpower, public relations, sales, marketing and even translation, I can do. On the contrary, in my eyes, college students = garbage = The long head of the eye is not working on the waste, mixed call to death, game fart! When I was an account manager, I fired at least 24 undergraduates because they didn't do anything, they just serve.

3, men to their own ruthless little: hire me, the company can not consider fatigue and sick leave. When I first came to Beijing, because the living environment is very bad, can not take a bath, the company colleagues in the eyes, so that winter, I insist on every day in the room without heating cold shower, still maintain this life habits, physical and psychological quality is super good!

My principles:

The purpose of life;

Man's responsibility: making Money

Personal requirements

1. Job Requirements: Marketing director and above level

2, salary requirements: 15000 yuan/month or more

This article in the network by netizens Crazy biography, personality uninhibited speech, self-confidence aloof mentality, vividly depict the protagonist's status quo. The text interspersed with the description of the mountain wood training, meaning, I was a mountain wood training to come out of the students, to be able to have the ability, what to have, than ordinary college students tens of thousands of times times stronger. imperceptibly let the reader think that after the training, the individual's ability will be greatly improved, will find a better job, will be more promising. So good soft text advertising, it will attract eyeballs, the virus spread.

Then how to write excellent soft text ads? This is a big problem, now simple to say a few, and so on the next time and webmaster friends to say, welcome continued attention.

Soft text ads are for the transmission of information, readers can read your article, that your article has attracted his message, whether it is life or gossip, for him is useful. We advertise the food website, may wish to display the content in the form of the cookbook, more can attract the latent target user, the pertinence is stronger, the topic can take for "the food Big competition, the fancy Kitchen Cook teaches you to make the beauty dinner".

Soft text ads need an attractive title, a lot of soft text ads are used in the form of the title party, such as "Nicholas Tse again burst new", especially nowadays Nicholas Tse and Cecilia Cheung, the divorce of the era, the title of absolute attraction, click More than tens of millions, in fact, is just a soft text ads, This effect is definitely better than in the promotion of Baidu to do faster.

Soft text advertising is a big scholar, and so on next time to share with you.

This article source: http://www.520314.com Chengde Mountain Resort A5 stationmaster starts, reprint please specify, thanks!