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has been trying to write such an article, mainly to prepare for the network of people to start a thinking, but also give entrepreneurs a chance to rethink.
I do not like a network entrepreneur to become an "entrepreneur", I prefer to use the "online business people" to replace, because the total feeling of "entrepreneurship" the word is too large, and too broad, give a feeling a bit lofty, as a businessman more practical. First of all, we do the network industry, whether it is their own to do, or with others to do, our profit model is nothing more than selling products, of course, there are many kinds of products here, including: selling advertising, selling services, selling their own goods, selling other people's goods ... Wait, go vulgar said is to do sales. Let's cut to the chase.
There are a lot of things we should pay attention to before we start our business online, so I'll just have a piece of it for everyone.
First, technology and funding.
On this point, I would like to cite an example, some time ago, a netizen and I chat, he said he wanted to do the network industry, ready to start a business, during which he asked a lot of questions, and are some beginners can not in the primary knowledge, and even what is the site keyword He is not clear, the HTML code is not understand. At that time, my idea was that since he wanted to start a business on the internet and had no technology, he would have had the money, relied on the help of the money, hired someone with the ability to do it, but when I asked him if he had a lot of money, he said he didn't have any money. Finally, I gave him the reply is: brother, first find a decent job to do, about the business after the matter. Then, there is no then, lost contact, I hope he can succeed.
The meaning of this example is very simple, that is, technology and funding you must have a, of course, both are better.
Second, customer groups.
Basically the current customer group can be divided into three categories-high-end, midrange and low-end. The high-end group is the rich world, the middle end group refers to the middle class, the low-end group said the matter civilian people. Before you make a product, be sure to know what kind of income group we are targeting.
Third, customers face.
The so-called customer face refers to the size of the product demand, we have to determine the product facing the group, we also need to know how many of our products in the market customers have this demand.
Four, the source of the visitor.
We do the network is the fundamental flow, no traffic there is no sales, of course, the flow of access to a lot of ways, mainly including web site traffic and Third-party platform traffic.
On this point, you must have a sober understanding before starting a business, if you do the product, then you have no experience of this; If a team is going to do the product, then there is no one in the team who has the technology. Experience and technology are good, if not, then you must think twice before you do.
The conversion rate of flow.
A product light flow is not good, conversion rate is very important. The first choice you have to consider what you have done this product walking network is not feasible, if not feasible, the conversion rate is entirely possible zero. If possible, how much is feasible. In addition, our flow can have a lot of accurate flow, and as an entrepreneur you have no precise flow of the concept, to know that the garbage flow for the sale of products have no effect.
Vi. Foresight.
Do the network industry must have a forward-looking vision, search engine in constant change, the flow of access to the way is also changing, so we have to improve the method in time, and constantly looking for new traffic acquisition skills. In addition, the size of the product sales are affected by which factors, seasonal and hot events are likely to become a point of increase in product sales.
VII, executive power and leadership.
This is needless to say, without executive power, the project will be killed in the initial stage of entrepreneurship, without leadership, the project can not be further bigger.
About the above seven points, if you are a person ready to start a business, above if there is a you do not have, you have to reflect on your own entrepreneurial path is not feasible. More entrepreneurial knowledge please pay attention to Beijing 55 technology network pioneering channel: http://www.beijing55.com/chuangye/
My author small along with, a "network businessman"