Wang Yuhao: Inspiration and business opportunities for business cards

Source: Internet
Author: User
Keywords Entrepreneurship know

Wang Yuhao A lot of identity, do drama, write column, do angel investors ... But these are "sideline". But his main business, is a true entrepreneur, his card printed on the Shanghai Network Technology Co., Ltd. (hereinafter referred to as "the Network").

The exchange of business cards is not a complex thing, now people's business and titles have become diverse, business cards often become a way of communication and certification between people. In addition to real-life physical business card communication, Wang Yuhao is more willing to choose another way, with a first do not need to open Bluetooth, do not need to enter mobile phone number, as long as the same place to touch the phone or shake the phone, you can realize the mobile phone Electronic Business card Exchange mobile Internet applications to exchange business cards with people. It sounds very interesting.

This program, is Wang Yuhao "business Card Touch" entrepreneurial project. Since last June, the business Card touches 1.0 version on-line, the release 30 days later, the total download quantity surpasses 100,000, the daily active user probably achieves 10%. 180 days later, the number of downloads exceeded millions.

And in less than a year's time, business card touch has undergone 3 updates, the first two days that the network and Samsung cooperation to develop the business card to touch 4.0 in the global Samsung mobile application platform, and immediately in the Apple app Store, Android harsh and other market launch, which he called a " Alongside the wealthy "strategy, in his view, this is like a small displacement of their cars replaced by a large displacement, for its raise to win the whole chip.

The abandonment of a serial entrepreneur

As a serial entrepreneur, Wang Yuhao's initial entrepreneurial projects were far from the Internet. Until the prospect of instant information in 2008, he founded a little network, the second year of the official online, only to be a round back to their old bank. Although the business because of the large span of the industry does not continue to come down, but some of the entrepreneurial analogy experience and ideas have accumulated down.

Instant customers on the basis of micro-blogging innovation, that is, after each micro-blog plus a geographical coordinates, this is also Wang Yuhao quite proud of a pioneering attempt. But in the process of being an instant guest, he found that Weibo, as a platform-level product, needed more resources, such as capital, technology, and operations. At that time, instant customer product development and project operation also encountered some difficulties. A micro-blog just at this time through headhunters to find Wang Yuhao, after several exchanges, he completely changed his mind.

"If it is Sina to do Weibo, then the likelihood of success is large, if it is small micro-enterprises do, the probability of success is minimal." "Wang Yuhao decisively abandoned the instant guest project and turned into a Third-party app developer for Sina Weibo and started to do some technology outsourcing business for mobile apps. So only after the Micro-blog window, credit card discount assistant.

The Alliance data show that China currently has 23 million ios,5200 million Android phones. At the end of this year, the two will reach 130 million scale, the user spread speed is three times times the desktop Internet, cell phone Moore law is erupting. Obviously, Wang Yuhao saw this trend.

In-depth study of users

So, only after the business card to touch. Although some netizens will touch the card as a bump product, but Wang Yuhao not taboo talk about bump to their own inspiration. He believes that the success of bump again confirms a basic truth, great products must be based on the social "strong demand" to meet.

Wang Yuhao that more focused on the user more simple application easier to understand, but also easier to produce user stickiness, so business card hit the line at the beginning of the function is very simple to achieve Electronic Business card exchange.

But this simple function has quickly brought the first million-dollar angel investment to the network, the Angel investment Wang Yuhao began to consider the way out of the business card touch.

After the study, he found that the domestic enterprises for business and social attempts have never been interrupted, such as if the adjacent network, the street network, the network and other enterprises, although doing well, but the number of active users has been on the go. "The problem is that Chinese pulse management habits are different from foreign countries, most of which rely on PCs, while the entry point for Chinese business networking is on mobile phones." "Wang Yuhao judged.

As a result, the business card is located in the mobile version of the business Social network, and the first investment of Angel is also used in the excavation of talent.

What makes Wang Yuhao proud is that when a stranger calls, the system will be in advance information on the Internet crawl, so that users in the caller interface dynamic access to the caller's personal digital ID, including companies, jobs, names and other key identity information, and some paper business cards can be scanned through the mobile phone camera directly into the electronic format. This seems to him to be the killer app for mobile internet.

Although some investors have questioned the exchange of business cards as a traditional culture of business etiquette, with an application to replace this culture, how far can go. But Wang Yuhao stressed that based on Chinese culture, the demand for business card exchange is huge, even far beyond Western society, but as long as the focus on the satisfaction of this demand, it is enough to gather a large number of users, and build the threshold of user numbers.

The current business card touches the user scale reaches 2 million, and Wang Yuhao mouth of the user threshold is set in the tens of millions, in his view, on this platform, tens of millions of users of the social relationship is its greatest value, in the failure to reach the line, talk about any profit attempt is a kind of anxious performance.

"The mobile internet sector is evolving rapidly, and this is the same for businesses of any size, and evolution is often determined by industry leaders, and how to keep pace with evolution is a challenge." "Wang Yuhao thinks.

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